So we often get calls interestingly enough, from folks who have been using other wholesalers or have a different relationship somewhere else. And a lot of our new accounts we'll come on, because stuff just didn't go right with who they were using. So we had this one particular client who had an event and we know that events cannot be moved. They are when they are. And, they came to us -- let me think about this.. I think it was four days before the event. They had their product with another company waiting for their apparel to come in three months before the event -- four days before, they didn't get their stuff. And they said, yeah, we're not going to make that date. There are some back orders and whatever they gave them for reasoning. So they were desperate calling pretty much everybody I'm sure. But fortunately, I took the call and I said, "Hey, you know if we can get product, we will get you what you need for that event". And we did it, we turned it around, and three and a half days we ended up delivering and it was about a three-hour drive away just to make sure that they got it on time. We weren't really trusting the shipping situation cause they've already kind of gotten screwed, you know, with the chance that they could miss their event. And, you know, we saved the day for them in the end and they looked like heroes to their clients. Which again, is our entire goal is to make you the hero to your client. So it worked out for us, for them, and they've been with us. Let me think -- probably seven years since that event. So it's been a long relationship and I hope we go at least seven more. Marshall Atkinson So that 212 degrees are the reason why they've been with you for seven years. So actually going beyond and driving the shirts to the event, which you didn't have to do and doing, pulling out all the stops to get it handled is the reason why you develop that relationship. Traci Miller Absolutely. I mean, while the jobs I'll tend to be the same, you know, we embroider we've screened for whatever we do, but each time it was unique and it has maybe a little nuance that has to be handled. And to go a little bit above and beyond, you know, it saves the day and it creates a lot less havoc to, sometimes trying to get an order through. I get frustrated outside of our industry when I'm trying to get service somewhere and it's like, “Nope, this is it. We have to do it this way.” And it's like, but I just need you to do something a little bit different. Could you just like, give me -- I don't, I can't give you an example, but the idea is that, we meet them where they're at. If you need something faster, we can do it faster. If you need proof different, we can do it different. If you need a pre-pro, we can do that. You know, really just kind of going above and beyond what the standard operating procedures are. Marshall Atkinson Okay, good. So for, as a contractor, embroiderer, you know best -- what makes a good ongoing apparel program work best? So if I'm a promo distributor listening, how should I set that up for you the decorator to just hit a home run consistently with every pitch because it's simple and it's direct and you have everything you need? So, describe that program for me.
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