So, yeah. We’re able to get some new products in, we're able to test them out, get them out there, and find out if it's a hit or a miss. The hits, we can easily go to other breweries and say, “Hey, we've got this hoodie, or this koozie, or pint glass, or whatever the case is, we did this design. Here's what works. And it's been selling like gangbusters, you know the patch hats, we do certain styles and stuff like that." And by having that proof, and not only like, as a client would as kind of being on the back end as well. We're able to take that model it, and expand that to other customers and clients as well and help build the business. Marshall Atkinson Okay. Cool. All right. So if somebody wants to get a hold of you, Tom, what's the best way they can do that if they want to learn more about what you do or maybe how you can help them? Tom Rauen They can, you know, look me up on Facebook, LinkedIn, or Instagram. The handle is @tomrauen247 or they can go to tomrauen.com. Marshall Atkinson
And, we can't end this without talking about Shirt Lab Tribe. So let's give a plug for our business. So, what's that about man? Tom Rauen So, so, happy about Shirt Lab Tribe.
You know, we've been gathering experts -- not only in the decorated apparel industry, but all over the place that are just sales and marketing experts, and people experts in crazy little niches, you know, finding someone that's just rocking it in Pinterest, or rocking it in LinkedIn, or Amazon, and bringing them in as guest expert speakers weekly basis, sharing their expertise and their knowledge with everyone in the Tribe to be able to help everybody grow. So, when we started this, people asked me, why are you helping or why are you teaching your secrets or some of your success to others in the industry? And, you know, essentially competitors, right? And I've never looked at them as competitors... the term is ' coopetition '. So I want to cooperate and collaborate with others and the industry. And I think the more we can do that, we all raise up together. We all add value to what we're able to give to our customers. And we're able to charge more because it would be more profitable and just keep growing because of it. So the main goal for me is like, how do we give back? How do we add value? How do we raise up the industry together? And, you know, and just gain the other cool, like a by-product of this is when I say, coopetition is when we cooperate and collaborate with others in the industry, I'm learning from them, they're learning fromme and we all get better.
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