you know, stock a ton of pieces in the store. So we're relying on wnat S&S is of the world and places like that to keep our apparel here. Their human resource department or one of their marketing people, they have some play in what goes in their store, so they can almost build it themselves to an extent. Now it's our job to kind of guide them into things that make it easier for us. But we want them to have a little bit of power to say like, "Hey, I really want that piece in that store." where if it's just a cookie-cutter, cookie cutters are great because it makes it real easy for us to make them feel warm and fuzzy. You almost want to give them that option to say, "Here are your cookie cutters." But here's a couple of highlight pieces you can throw in there, you know. Right now, we do a pretty good mix of letting people pick and choose what they want to a certain level. Marshall Atkinson Hey, so let's wrap up here and I want to ask you both -- or each, I guess. What's the most exciting thing that you're really wanting 2021 just to really deliver on this year? Ryan Dost My biggest thing in 2021 is to get back to our sense of normalcy, what we were used to. As Adam said, we kind of had our leadership team and we had built all these plans and our target markets. And we actually had a plan last year, we ended up being down about 8%, but we have to plan for growth last year at 35%. And when the governor of Michigan shut us down in March, we were at 34%. So we were on the path for that. We were doing all these things to build the groundwork, and we really had momentum going and, and when everything got shut down, we kept the boat afloat, but it kind of stopped her momentum for that. So I'm excited to get back, to get our processes in place, get things moving in the right direction. So Adam and I can even get back to focus on growing the business even more, laying that groundwork, and trying to get back to doing the things that are going to get us to where we want to be in 10 years. We're both in low 40s right now, and we have plans to do this till we retire and maybe turn it over to kids or do what we're going to do with it. And we've taken a last, a big step in the last year and a half to realize for growth and to have to do certain things. And I just want to get back to doing the things we need to do to work on the business, not in the book as much. Marshall Atkinson What about you, Adam? Adam McCauley So the touch on a little bit of what Ryan had said, we've joked a little bit that this year was almost like a trial year. It's almost like the year resets and we go right back to 2019 and it shoots, we have a whole year worth of experience in the company. And then, we went back in time and now we get to do that 2020 all over again, but we do it in 2021. So we had more experience in our planning, we had more experience in our scenarios that could possibly affect Sandlot sports. And it was like, almost a trial of a year and I think all of our staff handled it well. I think that our community handled it well. So now it's fun to say, all right, this year, let's try to get back to being as normal as possible. Let's keep our plans that we had, tweak them, and then move forward and just, and try one, try new things, but let's try to get back to that normal
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