Scott Dawson And it works great. Marshall Atkinson
And you know, when I think of motorcycles, I always think of black shirts. You know, I guess this is the Harley thing, right? Black shirts... that's not the most common choice for… cause you’re dirt bike racing, which is different from like, you know, I'm on a Harley cruise, correct? Scott Dawson That is correct. Yeah. Now black shirts are hard to push on this bunch. For a couple of reasons. Probably the most popular reason is it's so dang hot in Florida. Nobody wants to put on a black t-shirt even though. I wear one almost daily. I'm not outside though. So yeah, black shirts are hard to move. Obviously. White shirts are no, no, because we're outside of these events and they get dirty and dusty. Yeah. It's a lot of earth-tone colors. If the art lends itself to it, we'll do like some, you know what I call like, beach colors, like some teals and coral colors and stuff like that. Marshall Atkinson Yeah. Have you ever tried and, you know, kind of the tie-dye pattern, the look’s kind of model, you know, not like traditional Grateful Dead tie dye, but the one that's kind of got the interesting pattern on it that kind of looks stained almost? Have you tried any of those? Scott Dawson Yeah, we have done some of those that some of us don't do those in large quantities because the clubs get a little nervous that they might not sell because they have to pay. Obviously, the shirt cost us an extra two or three bucks, as opposed to just like a standard, let's just say thousand G. So I just tell them to say, look, that's a specialty shirt. It's going to cost you a little bit more, but you need to be selling it for a lot more. And they do let us do that. And typically those are sold out within minutes. So it's worked out pretty good the way I really, if somebody's wanting to try to offer something like that up and the client is a little nervous and it's an event situation? The way I got them to open up to me doing that was a couple of years back. I said, Hey, look, I've got a couple of different types of shirt that I'd like to print on. They're expensive. But I think our client, our customer base, is going to like them. And they're like, no, we don't want to do that. So I'll tell you what, I'm going to print up four dozen of them. If they sell you, pay me for them. If they don't sell, I'll take them home with me. And they sold within. I think like 18 minutes or something like that. Marshall Atkinson
There you go. Scott Dawson
Yeah. So I needed to prove to them that this would work, and they didn't have any financial risk in it. And now, they're, if I tell them, “Hey, let's do a specialty garment”. They don't even question it. Marshall Atkinson Again, that’s going back to you're the expert and you're giving good advice and you're being frictionless.
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