SUCCESS STORIES IN THEIR OWN WORDS

Marshall Atkinson It was forever ago. And years, if I remember, your stuff was always great. It was always buttoned up. I never had any issues. And that's what I loved about working with you, and that's why I wanted, one of the reasons why I wanted to talk to you now because I'm sure you've only gotten better. Sara Webb Well, you know, from my experience, you were always great at problem-solving. So we would constantly throw these challenges and crazy things at you. And you’d always find a way to make it happen. And, that's why we loved working with partners like yourself. Marshall Atkinson Right. Thank you, thank you. All right, so let's get started with some questions. Okay. All right. So to start the show, please share with everyone some details about your career and InTandem Promotions. You know, we want to hear your origin story, the markets that you serve and kind of like your journey, because we're going to talk about, you know, getting in the middle of the competition. I think that really. The origin story has to, has to begin the tale. Sara Webb Well, and there's some definite great competition out there. So I love having this conversation and just, and brainstorming and sharing some of the things that we have done. InTandem is celebrating its 8th anniversary this year, which is huge. And you know, what's even crazier when you've learned about the statistics, only 4% of businesses make it past the 10-year mark. So we're barreling toward that goal and that, ten big 10 year anniversary, but there are obvious reasons why the market is infiltrated. There are lots of buying and selling happening right now. The whole industry is crazy. So I started in Tandem as I shared, in 2013, it started in my home office and in my basement. Yes, I absolutely started, uh, in my basement with my husband. My husband loved it. It's his favorite story to talk about, especially since I'm a hoarder. So not only am I having my entire business here and online stores and driving things back and forth to UPS, I'm hoarding things and secret places because I couldn't get rid of anything. You know, all of the samples were so valuable, so it was really hard for me to get rid of them. Marshall Atkinson I have this mental picture of the basement version of that scene, the Raiders of the Lost Ark with all the boxes. Sara Webb Yeah. Well, and, and I've always been that way. You know, this industry is in, it's in my blood. I am obsessed with products, I always am the person that knows that it's hidden in the fifth box and I did it in this project and this time period. And remember this, this one particular project that took us forever to the source. So that's exactly how it was Marshall. And we stayed in my home office. There was one other employee and me, and then we grew to like one and a half. And then, uh, in 2015 we started. We moved into an office building and had warehousing and some office space. We ended up a couple of years later buying that building, and then we relocated in 2018 to one. That's now three times the size and InTandem is now international. We opened our Sussex office in England earlier this year. So that's happening.

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