SUCCESS STORIES IN THEIR OWN WORDS

S1E3

Marshall Atkinson: During and after the Coronavirus pandemic, many screen printing shops found success by developing a local “Here for Good” campaign to help surrounding businesses in their community stay afloat during these difficult times. In Rockford, Illinois, one business owner, Jarrod Hennis developed a “Here for Good” campaign and assisted businesses in his area to raise money selling t-shirts. Each shirt sold helped that local business, but also kept Jarrod’s shop the Rockford Art Deli, in business as well. In this edition of Success Stories, we're going to discuss the Rockford Art Deli’s “Here for Good” campaign and learn how it worked, what Jarrod learned and how this idea is laying a solid foundation for a successful future in his community of Rockford, Illinois. So, Hey Jarrod, welcome to the podcast. Jarrod Hennis Hey, Marshall, thanks for having me. I always love being a part of anything that you got your hands in. Marshall Atkinson Well, thanks. I know...and you've been in a lot of stuff over the years and I appreciate that. So thanks again. JARROD HENNIS LESSONS LEARNED FROM 'HERE FOR GOOD' CAMPAIGNS

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