Sandrine de Saint Sauveur: Absolutely. Our busi- ness consists of filling aircraft, seats and holds: we have included cargo since 2017. More than half of our offices worldwide are now involved in cargo. We are open to all types of airlines: from those just star- ting up and calling on our services to be sold around the world, to very large airlines that need us in cer- tain markets: for example, we work with Emirates in Argentina, online, and Air France in Georgia, online. In these specific cases, we step in to fill gaps in coun- tries where they are not investing, being concentra- ted on their home markets or their most buoyant markets. We offer our customers this flexibility, which has been increasingly in demand since the pandemic. Class & Relax Lifestyle Magazine: In fact, what you're offering airlines is to outsource some of their activities... Sandrine de Saint Sauveur: Absolutely, airlines are increasingly looking to free themselves from constraints that are outside their core business or their development focus. They are going to outsour- ce and focus more on strengthening their brand. Class & Relax Lifestyle Magazine : Since APG was founded, the world of air travel has changed consi- derably, and you are constantly being called into question... Sandrine de Saint Sauveur: Our business requires us to constantly adapt to change: there's nothing like the days when we were ‘scribbling’ airline tic- kets in the 80s and what we do today with our dis-
tribution platform! APG, like any company, has had its ups and downs. What has enabled us to bounce back each time is to never be afraid of change and to understand how the industry evolves. I spend a lot of time on the move, listening to professionals, stu- dying their expectations, analysing situations and then asking myself what we can do. What do we
know about what they want? I always learn some- thing constructive from this and we evolve. The diffi- culty, with globalisation and this changing world, is to have a clear vision of things. The call centre we had 15 or 20 years ago has now been converted into a real helpdesk, with highly spe- cialised, highly qualified staff. When we created IBCS, access to the BSP in 1999, it was because we realised that at the time, access to the BSP was very complicated and involved a lot of fixed costs. What's more, at the time, distribution was BSP or nothing, so to speak. APG came to an agreement with IATA,
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