Shyam Padmanabhan linkedin.com/in/shyam-padmanabhan ■ Career history: Senior Category Manager - Test Prep Business, Unacademy, India Head - Alliances and Partnerships, Savaari Car Rentals, India Project Manager, Wandertrails Services Pvt Ltd, India ■ Education highlights: MBA, Warwick Business School, UK BTech, Mechanical Production Engineering, University of Kerala, India
■ Nationality: Indian
■ Languages:
Malayalam (native) Tamil (native) English (fluent) Hindi (fluent)
■ Career achievements: Planned and designed initiatives to increase YouTube views of the official Test Prep category channel by 500% in four months, which resulted in an increase in new users and revenue by 100% in six months. Implemented process design changes which helped to increase the product subscription rating from 4 to 4.3. Directed the team of educators to schedule free classes on in-demand topics. Initiated contracting of new social media channels to increase new potential user base. Achieved highest ever revenue in a month for the entrusted category in Q4 (2021-22), increasing the visibility of the category multifold and placing the category on track to achieve the calendar year’s revenue targets. Implemented dynamic pricing for more than 100 exclusively managed properties at Wandertrails, which resulted in an increase in revenue for the GDS project by 100% in 2019, propelling the project to be self-sustainable. Onboarded five high revenue generating properties which accounted for 30% of the revenue from the GDS project.
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