Tactics List (2 of 5)
Departmental Liaison Team Several Departments | 6 weeks | $60,000 Ask John Simons to set up and lead a pilot project team to improve the co-ordination and communication between Marketing and R&D. The team would be comprised of all managers in the two departments as well as Jennifer Smith.
Departmental Q&A Sessions Entire Organization | 3 weeks | $5,000 Q&A sessions in each department to discuss competitive and financial information. These sessions are led by Johnson, the Change Agent and the appropriate core change team members.
11/ 45
12 / 45
Develop Training Infrastructure Entire Organization | 4 weeks | $30,000 Ask HR to identify and develop individuals from each department to promote and support teams training.
Develop Vision and Strategy * Entire Organization | 5 weeks | $15,000 Develop the new vision and strategy.
13 / 45
14 / 45
Disaster Scenario Video Entire Organization | 4 weeks | $20,000 Contract a communications company to create a 15-minute video to show what may happen should the company continue business as usual. The video ends with an explanation of the new vision and strategy. Financial Entire Organization | 2.5 weeks | $5,000 Develop and execute a formal program to share financial information within the company. The program would include prepared documents for circulation anddiscussion at departmentalmeetings with Q&A support from the Finance department. 15 / 45
Downsize Company Entire Organization | 7 weeks | $90,000 In order to save costs and generate much needed profitability, cut the workforce of each department by a set amount.
16 / 45
Fire an Individual * Specific Employee | 2 weeks | $40,000 Fire a persistent resister. Bring in some ‘new blood’ to take over the resister’s role.
17 / 45
18 / 45
Focus Group Interviews Managers | 3 weeks | $20,000
Hire a Lobbyist Managers | 6 weeks | $35,000 Hire agovernment lobbyist toadvanceGlobalTech’s interests at the Department of Defense.
Commission focus group interviews with customers and present results to the senior managers.
19 / 45
20 / 45
9
Prepared for Avery 5371 business card template.
Made with FlippingBook - Online catalogs