world by offering a Live Video Presentation of a vehicle. Akbani told Spotlight on Business about a gentleman from Australia that was talking to a salesperson and was interested in oneof theirs trucks but wanted to get the truck inspected before finalizing the purchase. The salesperson offered the customer a Live Video Presentation or video tour of the truck on “WhatsApp.” The salesperson walked around the truck, with the customer online looking the truck over bumper to bumper and everything in between including under the hood and under carriage of the truck. The gentleman decided that he would forgo the inspection, after having a 20 minute live overview of the vehicle, and he purchased the truck, saving the customer over $2,400.00 in additional cost. Some say that it is a small savings when it comes to the average $150,000 - $400,000 vehicle sold by Gateway Classic Cars, but it still adds up especially for the sellers. That is where you see the differences between
Gateway’s platform and that of traditional auctions by Barrett-Jackson, Mecum and RM Sotheby’s. At a traditional classic and exotic car auction the seller has an initial cost of $1500 - $2500 per vehicle to have their vehicle in the auction line up, but that is just the tip of the auction iceberg. The owner must also accompany their cars at auction which could be from 1 to 6 days depending on the auction. However, if for some reason the vehicle does not sell
calls themselves Gateway Classic Cars customers are two-time Cy Young Award winner, MLB pitcher, Johan Santana, singer-songwriter, Jimmy Buffett, NBA legend, Kobe Bryant and award-winning singer-songwriter and actor Lady Gaga, just to name a few.
While these celebrities certainly bring-in business for Gateway Classic Cars that exceeds the spending limits of their average clientele of $150,000 - $400,000, Akbani and his team understand that growing the business is not just about selling to celebrities andA-Listers. It is about the relationship that they build with each
Save money just for being a fan!
and everyone of their customers. Whether you are white collar, blue collar, a doctor, a lawyer, a CEO or a celebrity you are treated the same and with respect. The internet also plays an important role in connecting buyers with their vehicles, since 90% of Gateway Classic Cars are sold sight unseen. Thanks to the internet, the sales team can show vehicles to anyone in the
Get exclusive discounts and deals available only on FanSaves. Download the FREE app today!
www.fansaves.com
53
52
DECEMBER 2019 • SPOTLIGHT ON BUSINESS MAGAZINE
SPOTLIGHT ON BUSINESS MAGAZINE • DECEMBER 2019
Made with FlippingBook Online document