Board Converting News, January 8, 2024

Year In Review: ICPF Expands Services, Renews Key Partnerships BY CAITLIN SALAVERRIA It has been a busy year for ICPF as we focused on strength- ening and expanding ICPF’s foundational programs and services, while re-establishing rela- tionships with key stakeholders.

tutions to make them aware of the many different career paths available within the corrugated packaging industry. Corporate Partner Outreach: We’ve focused on provid- ing transparent and consistent communication with our Corporate Partners through emails and monthly newslet- ters. We also created a Talent Acquisition Committee with corporate partner representatives to share best practices, discuss trends and develop resources to aid in recruitment efforts. The Holiday Weekend in New York event was also reinvigorated with a new hotel partnership and trending reception locations. Rebranding ICPF: This year, we worked to rebrand and redefine our mission to better serve the needs of the in- dustry. ICPF launched a new tagline and established a so- cial media presence to share marketing and promotional tools with a range of audiences. We also created video testimonials from industry employees, as well as an indus- try-wide culture document to share the value of a career in corrugated packaging. We will continue to expand this arsenal of resources and make them easily accessible on our soon-to-be updated website. Partnership Opportunities: ICPF has also been examin- ing opportunities to collaborate with other organizations and associations, to capitalize on their strengths and re- sources to ensure we get the most value for our efforts. We’ve begun conversations and re-established relation- ships with many related organizations such as the Insti- CONTINUED ON PAGE 10

Education & Student Outreach: We’ve rebuilt our partnerships with the education community, regularly participating in Packaging Program Council meetings (a council con- sisting of the nine largest university packaging programs in the coun-

try), sending monthly newsletters to University Partners, re-establishing the University Awards Program, serving as ambassadors for students at industry events, and pro- viding sponsorships to increase student exposure to the industry. We held a webinar to share how the industry pri- oritizes sustainability and released Phase 1 of an updated Corrugated Industry Curricula to educate students about the industry. In the coming year, we will promote that Cur- ricula to establish relationships with trade schools and community colleges. In addition to outreach to packaging programs, we also connected with career services and other relevant academic departments at our partner insti-

Do you need printed sheets? We have your answer.. Introducing Heartland’s ColorCorr. This is “flexo-printing in the round”. On our corrugator we can print up to 109” wide. The advantage is that we can print the equivalent of ½ roll at a time and not be required to keep several rolls of very expensive preprinted paper on the floor. Much less waste and risk. In continual print mode, we use either laser-engraved rubber rolls or solid rubber rolls to print a “flood coat” or a repeating pattern. If we are printing a repeating pattern, we can run a two-color design on the paper. Customers have found that running sheets we print can allow them to run a lighter-grade due to reduced caliper loss, and in some cases eliminate one or more machine passes.

For more information contact: Charlie Freeman | 816-500-8889 | Tim Kramer | 816-841-8317 |

8 January 8, 2024

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