We gain skills and knowledge that not just equip us to work in various fields of marketing but also move up to higher, strategic roles in companies – thus enhancing our career opportunities. The course seamlessly combines the disciplines of marketing and strategy, which are highly interdependent on each other. Shreenidhi Nagda MSc Marketing & Strategy (2024–2025)
Optional Modules Please note this is a sample range: ■ Digital Business Services
International study Gain an awareness of international marketing and strategy on one of our exciting new International Marketing & Strategy international modules. These will be bespoke elective modules run by one of our European business school partners. Please note, an additional fee will be required to study one of these modules, and they will be subject to application and availability. Internship This course offers the opportunity to self- source a summer internship, to increase your employability by applying your theoretical learnings to a real-world industry setting. The Internship module is an alternative to a traditional Research Paper to complete your course. Our careers team will support you through each step of the process.
Employers of our graduates include:
■ Digital Strategy and Agile Transformation ■ Entrepreneurship and Business Venturing ■ Branding and Marketing Communications ■ Marketing with Digital Disruption and Transformation ■ International Business ■ Design Thinking ■ Global Challenges in Management and Sustainability ■ Managing Human Resources in Contemporary Organisations ■ Marketing through Social Media ■ Project Management. ■ Creating Value with Marketing Experiences ■ Marketing of Luxury Products and Service ■ International Marketing and Strategy (Overseas module. Please note, this will incur an additional fee - see Fees and Funding for more information). Please note these modules are subject to change. Optional modules (Marketing & Strategy in Practice and Internship route) ■ AI in Business ■ Business Analytics for Managers ■ Business, International Finance and Economics ■ AI and Moral Decision-Making in Business ■ Forecasting for Decision Makers ■ Strategic Human Resource Management ■ Consumer Behaviour. Please note these modules are subject to change.
Capstone modules ■ Research Paper ■ Marketing & Strategy in Practice ■ Internship.
Section on Marketing &
Strategy in Practice is coming - awaiting copy from Irina
Shreenidhi divulges her MSc experience
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Master's Courses 2026
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