SpotlightNovember2020

ALL THAT HAS CHANGED IS OUR NAME, YOU HAVE OUR PROMISE INN ON PRI CE HOTEL & CONFE ENCE CENTRE T he newly branded Inn on Prince Hotel and Conference Centre delivers the ultimate guest experience and is the perfect choice for the leisure or business traveler. Whether you’re looking for an East Coast getaway with the family or meeting with colleagues, Inn on Prince has all you need for a comfortable stay situated in the hub of Nova Scotia where all the major highways meet. by Christi Rideout

“All of the tradition- al amenities remain available; however, we are now able to expand upon our offering with a creative twist.”

Spotlight on Business’s Management Team recently stayed at the newly branded Inn and were so impressed with the changes being made to the charming hotel and conference centre that they knew that they had to sit down with Heidi Sponagle, Director of Sales and Celeste Baxter, General Manager to find out more about the transformation and inspiration behind the new brand.

“Thebest part of becominganon-franchised property is the ability to have creative flex - ibility,” Sponagle enthusiastically shares. “We are able to offer a more personal, cus- tomized, guest focused experience than what a branded hotel can offer.” Baxter adds that, “All of the traditional amenities remain available; however, we are now able to expand upon our offering with a creative twist.” One of the first changes they made was introducing a new name and logo for the hotel. “We were looking for a name that would be easily searchable and simple and that guests could easily identify,” Sponagle tells us. They chose to go with Inn on Prince Hotel & Conference Centre Truro as the full name, but on the logo “Inn on Prince”

In speaking with Sponagle and Baxter, it quickly becomes clear that the two women are passionate about the Inn’s conversion, which is sure to impress local guests and tourists alike with a truly innovative hospitality experience. While the Inn’s grand opening has unfortunately been post- poned due to the ongoing pandemic, the hotel continues to operate and serve its guests, adhering to strict COVID-19 safety protocols and precautions. The Inn has had the same ownership for the past 12 years, although prior to the rebrand, they were owned as a franchise. They have now branched out and are independent of a franchised chain. This is not the first time this ownership group has taken this leap. Of the ten proper - ties that they own, this will be the third time they have independently rebranded. The two properties that they have already converted are located in Vancouver and Montreal, and both have been true success stories. The Truro property is expected to enjoy the same accolades.

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SEPTEMBER 2020 • SPOTLIGHT ON BUSINESS MAGAZINE

SPOTLIGHT ON BUSINESS MAGAZINE • SEPTEMBER 2020

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