It’s about growth. It’s about being comfortable with you and not being afraid to share that with the world. The people who will judge you are the ones who are too afraid to take action themselves. Those who have been there, and those who truly support you, will appreciate your effort and your progress, whether it’s big or small. Getting over your dis- comfort Here’s some backstory on me. I was a quiet shy kid. I eventually grew out of it when I started to realize that what people think of you is out of your control. The ones who see you badly are often dealing with their own issues. So who cares what people think! Most of the time, people are too focused on themselves to even notice what you are doing anyway. I can still be a bit quiet, but I wouldn’t call myself shy! Over the past few years, I’ve done tons of things I would never have imagined because they were once uncomfortable to me. Writing this is part of it. In all of my material, I share a part of myself. Now that I’ve been doing it for awhile it feels normal, but in the beginning, it was uncom- fortable. And guess what, the more I share, the more people can relate to me, and the more they are attracted to working with me! I also share some Facebook Lives from time to time. At first, I was really uncomfortable, but with time, it gets better. I am not a natural speaker, so I still have lots of progress to make. But people still like them and the fact that I share my per- sonality. And again, the more I share of myself, the more I attract custom- ers that I want to work with! Do it If you are serious about growing your business, you need to step outside your comfort zone.
HI. MY NAME IS DENISE ALISON AND I AM OBSESSED WITH HELPING ENTREPRENEURS GROW THEIR BUSINESS AND REACH THEIR POTENTIAL. Let’s face the obvious first: I’m not your typical business coach! Obvious reasons aside, I am a very creative, quirky person, who is not afraid to tell it like it is, and learn from my mistakes along the way! I am putting a new twist on an old idea. While business coaching and consulting used to mean driving all over the place to present work- shops and meet with customers (and charging them an arm and a leg to do so), I’m not interested in that model. (FYI, I live in rural Nova Scotia, so getting anywhere involves a long enough drive). Like most entrepreneurs, I am a risk taker. Stratigro offers all its programs virtually, so there is no need for me or you to travel. We also offer online workshops, free challenges, and tons of free content on our blog! I became a business coach and created Stratigro, because I saw so many entrepreneurs struggle when it comes to running their business, and saw that there was a need for business coaching that was practical, helpful, and FUN. I formerly ran my own market research company. I quickly realized that I loved the feeling of helping entrepreneurs grow their business; helping small business owners was my calling. I didn’t just decide this out of nowhere; I’ve been under the influence of entre- preneurs my entire life! However, I knew that I didn’t want to go on this new adventure alone, so I called up the person I know who knew the most about business growth: my dad, Tim Alison, a lifelong entrepre- neur and long-time business coach I’ve helped hundreds of entrepre- neurs grow their business and, in some instances, put the fun back in their business! So, if you’re tired of spinning your wheels with strategies that just don’t work, from people who don’t get you or your business, I am here to help.
Yes, it’s uncomfortable at first, but it’s so worth it!
WWW.STRATIGRO.CA
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JUNE 2017 • SPOTLIGHT ON BUSINESS MAGAZINE
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JUNE 2017 • SPOTLIGHT ON BUSINESS MAGAZINE
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