August 2023 TPT Member Magazine

Why is it important to maintain broadcast service as media shifts more toward digital? What a lot of people don't realize is the Twin Cities television market has been a traditionally strong broadcast market. Historically, TPT has been one of the strongest over-the-air broadcasters in the PBS system. Plus, we are seeing a resurgence in broadcast viewing in the millennial population, with an uptick in that demographic going out and purchasing antennas to watch free local content. As broadcast changes, I believe that public media and TPT will be the last ones to turn off our transmitters, because the members and viewers that we support rely on our broadcast service. We're committed to making sure whoever needs to access our content can do so.

Where do you see TPT in the next 5 to 10 years?

I see TPT continuing to be an innovative organization that is always trying to be a leader in the PBS system. I see us growing our digital offerings while maintaining our over-the-air broadcasts.

Read the full interview at tpt.org/MeetChristian.

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