The Coffey Group was founded by Brandy Coffey in response to an ideal that we should be serving our customers’ best interests at all times, with a company cornerstone being a philosophy of service. Ms. Coffey felt that the basic tenets of this service should be knowledge, honesty, loyalty and trust. Once this philosophy of service was conceived, The Coffey Group was born. Marked by this philosophy and a high degree of work ethic, The Coffey Group grew to be one of the most successful boutique real estate brokerages in Sarasota, Florida. In fact, The Coffey Group has the highest sales volume of any boutique firm in all of Mainland Sarasota County! This success attracted a great deal of attention from some of the larger national firms seeking to expand their base. For over two years, we were courted by some of the most successful national real estate franchises in the world. Ultimately, we decided that we would merge with Keller Williams Realty and help them to launch their Luxury Homes Division here in Sarasota. As such, we continue to remain The Coffey Group; however, we now have the added benefit of being associated with an international real estate brand that is poised to be the largest international real estate firm. Already, Keller Williams has become the largest real estate franchise in the United States – surpassing Re/Max and Century 21. www.TheCoffeyGroup.com @TheCoffeyGroup
POWERED BY LUCIDO GLOBAL
Brandy Loebker in response to Ms. Loebker felt that the basic tenets of this service should
OUR PHILOSPHY
-
We do not accept "average." 'J\verage" is in the box. We do not reside there. We seek clients whom we can represent by providing the best possible resources, marketing, and negotiation in the purchase or sale of their property.
\I '
We operate at a level that exceeds what we feel is generally average, or "old school".
We embrace technology, the internet, social networking, and creative marketing strategies.
We embrace energy and symbiotic relationships in our community and with our business partners.
We believe in providing unparalleled commitment and loyalty to our clients and expect the same in return.
We believe in what we do and set the bar very high when it comes to ethical conduct.
Competition is good. It provides for continued development and growth. It keeps us on our toes and we like that.
We build relationships and look for long term growth and sustainablity in our approach to to how we do business.
THE COFFEY GROUP
POWERED BY LUCIDO GLOBAL
TO OF PY O1U0RRHE OA SMOENTSOT TO HTER CUOS TF FTEHYETSEAALME . . .
Bi nrtai mn dayt ehl ya sf al imv ei ldi airn wt hi tehStahrea smo at ar kaerte ha esri ne .c e 1 9 8 5 a n d i s aAncdc ot hr de i Vnegntioc et hBeoRa er da l ot of rRAe as sl toocrisa triaonnkos faSsaor na seoot fa t&h eMt ao np a2t e0 e a( bg ae snet ds ionnt hp er oSdaur catsiootna) .aJruesat (aosuyt oouf mw oo ur el dt hs ha no p8 7f o0r0t hl oec railgahgte n t s saug regnet owni, tfho rt haen siaml ep oo fr tyaonutrsmu rogsetrvya, yl uoaub' vl ee agsostetto. s e l e c t t h e r i g h t Wp r hi ciel e, Bmraa nnyd ya ggeent st ' hs el irs tsienl gl esr ss eal lnf oa vr el er as gs et hoaf n9 89 %5 %o fo lfi sats kpirni cge . AB rs atnhde yf okrnmo we rs ChEoOwotfoacnr ea at itoenewx pi does umrae rfkoert yi nogu cr ohmo mp aen. yB, r a n d y ipml apcleemmeenntt so na ms t roartee tghi ca nm1a 0r k0e0t iwn ge bpsliatne sf ogrl oyboaul lryh. o m e , i n c l u d i n g Wo f hBirl ea nmdayn' sy baugsei nn tess sf oicsuws oornk wi nog rwk iint hg sweiltl he rbs u. Ty ehri ss , unneiaqrul ye 8s k9i%l l set maximizes your success. If you've ever �lown in an airplane, you understand the team cdoens tcienpatt.i oWnh, hi l ei s tchree wc a pt at ka ei ns icsa br eu soyf eg ve et triyntgh ti nh ge epllsaen. eWt oh iiltes Bt eraamn dtya kf oe cs ucsaerse oonf at hl l et hweoor tl dh we ri ddee tma ial sr k. Ief t yi nogu oafr ye ot uh ri nhkoi nmge a, bh oe ru t hiring a solo agent, think again. BRANDY KNOWS SARASOTA TOP OF THE PACK BRANDY NETS YOU MORE MORE MARKETING FOR YOUR LISTING BRANDY FOCUSES ON SELLERS YOU GET BRANDY’S ENTIRE TEAM FOR THE SAME PRICE
BRANDY SUCCEEDS WHERE OTHERS FAIL Mo t oh reer tahgaenn t5s8f%a i l oe fd t thoe sheol lm. Deos nB' tr at rnudsyt syeolul sr ema cohs tyveaalru aa rbel ehaosms eets wt hi taht anyone but the best. BRANDY IS A FULL-TIME AGENT Yd oa ub 'bl ll eb ei ns ruerapl rei ss et adt et opkanr totwi mheo. wW omual dn yy oa gu etnr ut ss ti na tphaer St -at ri ma seo taat taorrenae oy n l y ws t ei tahdaf ans itmf opcourst aonnt tchaes es ?u cBcreasnsdf uy l sseal ll es or ef ayloeusrt ahtoemf uel. l - t i m e , w i t h a BRANDY IS ALSO A LICENSED BROKER WL ehsys? t Bh ea cno4m%i nogf aa gber no tkse irnr et hqeu iSraersa ys eo at ar sAor fe ea xapreerai el snoc el i caennds me dobr er ot khearns . 9e x0a0mc .l aYsosur ooowme hi totuorysoouf rtsrealifntion gt r. uTshti st hi es fsoallleo wo feydouupr hboy ma er itgoo ar ol ui cse sntsaetde broker. BRANDY HAS MORE THAN 2 1 YEARS’ EXPERIENCE Believe it or not, less than 9% of agents are trained in the �ine art of swl i asolt eri nsk gaf son. rdI nt mhseaamrl ek, seatani nnddgt. hmTohasreekr teeht aai nrt egptfuhotor asoelvowet roh2fo erf ef ol yr to inn at oy ma radr ks iegt ni ntgo tdhoe itrh e 1 years, Brandy spends rt hoautgwh liyl l$g1e5t Ky opuerr hmoomnet hs oi ml dpilne ml e es sn ttiinmges, ef onrs amt ioorneaml , oe fnf ee yc .t i v e s t r a t e g i e s
1
7
2
8
9
3
4
10
5
6
BRANDY LOEBKER c: o: f: BrandyLoebker@LucidoGlobal.com www.TheCoffeyGroup.com 941.284.4474 941.404.4737 941.404.4736 OP, Keller Williams Island Life Real Estate & KW Suncoast Licensed Real Estate Broker ABR, CAA, CDPE, CDRE, CIPS, CLHMS, CRS, REP, RSPS, TRC
REAL ESTATE ISLAND LIFE
REALTY
Each Office Is Independently Owned And Operated. If your property is listed with another Broker, this is not a solicitation. Agent does not guarantee the accuracy of square footage, lot size, or other information concerning the condition or features of the property provided by the seller or obtained from public records or other sources and the buyer is advised to independently verify the accuracy of that information through personal inspection with appropriate licensed professionals.
MY POINTS OF DIFFERENCE Homes Sold OVER 44,000 So3ldHoEuvresry 1 HOME
200
46
R Y e e a a l r E s s I t n a t e
P Rr oe fael sEs si ot an tael s
S T IAENLN LTDAHCREO RI MNE MDP UUU TSN ATI TTR IYYO N
7HVWLPRQLDOV “
We are very pleased with our home selling experience with The Coffey Group Realtors. Brandy and her staff were very professional and caring throughout the process. The photography listing of the house was incredible compared to other Realtor’s listings. They worked hard to arrange the showings and open houses. We appreciate Brandy’s knowledge of the area and selling process. She is very detailed oriented which made a huge difference and ensured a smooth sale. I highly recommend Brandy Coffey / Coffey Group Realtors.
”
DIANNE & DREW CHANCE / SARASOTA, FLORIDA
“
I have listed multiple other homes with various real estate companies over the years. When Coffey and Company listed my downtown condo and had two offers for me in one week -they made a client for life! My condo was closed in less than 30 days and I have the team at Coffey and Company to thank for it.
”
MARVIN KAPLAN / SARASOTA, FLORIDA
“
I had my property listed with one of the larger real estate irms in Sarasota for 6 months and I did not receive a single written offer. With the unique marketing at Coffey and Company, I received an acceptable offer within 30 days. We closed the transaction very quickly! I would highly recommend Coffey and Company Realty when considering listing your property.
”
LARRY STARR / SARASOTA, FLORIDA
“
We enthusiastically recommend Brandy and Ric. They did an outstanding job for us. Whether it was the showings or the paperwork, They were total professionals. They are experienced and possess high energy. That combination is important because a Realtor can have one without the other. They have both. We would be happy to speak directly with anyone thinking o ϐ listing with Brandy and Ric. We interviewed nine agents for over an hour each and chose Brandy and Ric. They were, by far, our irst choice. We’re glad we hired them and would do it again without hesitation.
”
JIM AND LEIGH KOENIGER / OSPREY, FLORIDA
Ta wh oamy , asso wwaes naeme da ez idn sgo. mM ey of na me wi l yh owwo rekceoduwl di tthr uhsitma nt od swehl lomc yo uf al dt hheerl'ps uh so unsaev. i gMayt eber voet hr ye trhai nn gd. IWl iev eo nf al yr met once face to face -- everything else was done remotely. Thomas went above and beyond, locating ǡǡ ǡϐ ǡǡ ǡ pA rnoybt iamb ley mw ea nrya mn oi nr et ot hsant aI g' ms , f ho er g he tatdi n gs o! Hl i de arlescoosmt emp pe ne dd ai nt i oa nn sd hf oerl pseodl vuisn cg o tmh me mu .n iHc ae t ewwa si t he xt ht ree HmOe Al y. rt he isnpgosn, sbi vuet vTiha opmh aosn et ,o toekx tc, aarned oef me av iel r. yI thhai ndg a as snudmme da dI e' d t hh ae v pe rtooc er se sp esaot emd luyc ht r al evsesl tsht reer se s tf ou l otvhearns eiet omt ah ne yr wt ii sme ews oduul dr i hn ag v tehbe e pe nr o. Ac ebsosv et haal lt eIl ssea, iIdt rtuos tfer di e Tn hd os ,m"aTsh' aj undkg mg oeondt naensds i In' vt eeg rgiot yt . sI udcohn ' at nk naomwa hz ionwg realtor!" I would recommend him unreservedly. Ap rbosfoelsustieolny a sl itseml l a, er xepxepr et irsiee,nacned wd eodr ki ci antgi own isthho Tn eh ot hmraosu! g Fh r. oHme etnhseu ri endi t ieavl ecr oy nassuplet ac tt ioofnt ht oe scal loes pi nrgo,c ehsi ss wp oaws esre at omdl eesl isv. eCr oj umsmt wu nhiactaIt iaosnk ewdafso re. xHc ea lnl edns td. oHwe nl iasnt eanme da ztion ga lrle ma l tyo rr .eIq1u0e 0s t%a nr edc owmo mr keendd w i t h i n h i s Thomas. ϐǤ ǡ ǡ very experienced. There were many twists and turns in the sale process, and he handled them with Ǥ ϐ Ǥ way of conducting real estate business. Highly recommend Tom. SIERRA MCDONALD LISA NOSAL TERI BRIDGE
“
“
“
Executive Summary
Home Staging: Buyers' Agent Perspective: • pSeixrtcyenpterscaeidntthoaf tbhuoymeres'sataggeinntgs hciatdedantheaftfehcotmoen smtaogsitnbg uhyaedrsa'nvieefwfecotf otnhesohmome eb.uyers, but not always, while 26 • fEuitguhrtey-hthormeee. percent of buyers' agents said staging a home made it easier for a buyer to visualize the property as a • bSetadgrionogmth(e3l4ivpinegrcreonotm) awndasstfaoguinndg ttohebekimtchoestnim(2p3oprtearnctenfot)r. buyers (37 percent), followed by staging the primary • aAnmdovnigr tbuua yl et or su'ras g(e4n3t sp, ehracveinntg) pahv aoitloasb l(e7f3o rp et hr ceei rn tl i)s, ttirnagdsi twi oansaml puhcyhsmi c aolr es t a g i n g ( 5 7 p e r c e n t ) , v i d e o s ( 4 8 p e r c e n t ) , or more important to their clients. • fSi evveepnet receennpt ,e rccoemn tp oa fr ebdu yt oe rost' haegresnitms isl aa ri dhtohma te ss toang i tnhge amhaormk eet itnhcarte awseerde tnhoe t dsot lal ga er dv. a l u e o f f e r e d b e t w e e n o n e a n d Home Staging: Sellers' Agent Perspective: • nTowteendttyh-oatnethpeeyrocennlyt sotfasgeeldlehrso'maegsenthtsatsawidertehedyiffsitcauglet dtoaslleslle. llers' homes prior to listing them for sale. Ten percent • aTnhde dminoisntgcroomommo(n69ropoemrcsentht)a.t were staged include the living room (91 percent), primary bedroom (83 percent), • pWehr seonn iatl l cy oomf feesr tt oo sc toamg ep et hn es aht ioomn ,e s(e2l l3e rpse' rac ge ennt )t,s asnadi dt htahta tt hiet sdeel pl eern pd as yos nt ot hs et a gs iet ut ha tei ohno m( 2e6b epfeorrcee nl i ts)t,i nt hga (t 1t7h e y percent). • pTehresomneadlliyanstdaogleldarthvealhuoemspee. nt when using a staging service was $1,500, compared to $500 when the sellers' agent • dWohlleanr vsatlaugeinogffearehdombye,bu1y9erpseirncecnomt pofarsiesollnertso' saimgeinlatrs hroempoerst.ed an increase of one percent to five percent of the • sTthaigretyd.percent of sellers' agents stated that there were slight decreases in the time on market when the home was • pAemrcoenngt)saevllaeirlas'blaegfeonrtsth, ehiravliisntgingpshowteorse (m88uchpemrcoernet), videos (47 percent), and traditional physical staging (43 or more important to their clients. 2025 Profile of Home Staging rn NATIONAL ASSOCIATION OF REALTORS"
Executive Summary
TV and Family Influence and Buyer Expectations: • wFoerrteys-etaigghetdpoenrcTeVntsohforwess.pondents said that buyers cited that homes should look like they • cFoifmtyp-aerigehdttpoehrocemnetsotfhreeyspsoawndoenntTsVsasihdotwhas.t buyers were disappointed by how homes looked • iTmwpeancttye-dotnheepirebrcuesnint eosfsr.espondents said that TV shows that display the buying process • iSme vpeanc tt eyd- s et hveeinr pb eursci ne ne st so bf yr esseptot inndge unnt sr esaaliids tti hc aetxTp Ve cst ahtoi ownss t ho ra ti ndci sr epal as ye dt heex pbeucytiantgi opnrso. c e s s • tSheevyenwtoyu-sledvseeneptherecmenotnoTf Vre.spondents stated that they were not influenced to stage homes as • lSi ve ve eanntdy -7n6i npe epr ec er cnet nht aodf irdeesapso anbdoe un tt swsha ai dt tt hh ea yt bwuaynetresdhiandaind ei da se aal bhooumt ew bh ee froe r teh setya rwt ianngt et hd et o buying process. • pFroorctye-stswwooupledrcbeentdioffficruelst.pondents stated that buyers typically thought the homebuying • hTahridrteyr-ethigahnttpheeryceenxpt eocftreeds.pondents stated that buyers found the homebuying process to be • wA emreednioatnpoufrc2h3aspinegrctehnet hoofmreeswpoitnhdtehnetms staoidviethwathobmuyeesr. s brought family members who • hAommoensginthpoesresownhoanddida hmaevdeiaann oefxp2e0cthaotmiones, tvhiretiur ablluyy. ers expected to view a median of eight • hFoifmtye-fsivtheepyewrcoeunltd osfeerebsepfoonredebnutysinsgtamteadtcthheadt tthheeirmbarukyeetr.s' expectations for the number of
NATIONAL ASSOCIATION OF REALTORS•
m
2025 Profile of Home Staging
Percentage Change in Dollar Value That Sellers Receive • iWn chreena sset aogfi no gn ea pheormc een, t1t9o pf ievrec epnetr coef nste ol l fe rt hs 'e adgoe lnl at sr rveapl uoer t e d a n offered by buyers in comparison to similar homes. • i 1 T n 0 e c n r p e p e a r e s c r e e c d n e n t t . h t e O o n f d l o r y e l l s o a p n r o e v n a o d l f u e t n e h t e o s f r s fe e ta r s e t p e d o d n f o t d h r e a n t t h t s s e t r a h e g o p i m n o g r e t a e b d h e t o t w h m a e e te snt as gi xi nagn da home had a negative impact on the home's dollar value offered.
Staged home had a negative impact
11%
30%
No impact on dollar value
19%
Staged home has increase of 1% to 5%
Staged home has increase of 6% to 10%
-10%
Staged home has increase of 11% to 15%
■ s%
17
Staged home has increase of 16% to 20%
11%
Staged home has increase of more than 20%
11%
34%
Not sure
20%
40%
0%
60%
[B NATIONAL
2025 Profile of Home Staging
ASSOCIATION OF REALTORS•
Impact of Time on Market • dT ehci rr teya speesr ci ne nt th eo ft isme lel eor ns ' ma gaernk test swt ahteend tthhea thtohme ree wwaesr set as lgi eg dh .t • dw N e i h n c i r e le e t a e 1 s e 7 e n d p p t e e h r r e c c e e a n n m t t o s r t u e a p n t o t e d r o t f e t h t d i a m t t h e s a t t t a h s g e t i a n h g g o i n a m g h e a o w m h a o e s m d o e i n d g t n r h e o e a t t m a ly f a f erkctett,he time on market. • gOrnelayt lfyo ui nr cpreeracseendt tohferteismpeo nadheonmt ser ewpaosr ot end tthhea tmsatrakgei nt .g a h o m e Time the Home was on the Market
Greatly increase, 4%
Slightly increase, 9%
Don't know, 21%
Does not impact time on market, 17%
Greatly decrease, 19%
Slightly decrease, 30%
[B NATIONAL
2025 Profile of Home Staging
ASSOCIATION OF REALTORS•
290+ 5 CONTINENTS 55+ REGIONS MARKET CENTERS LOCATIONS
A GLOBAL REAL ESTATE POWERHOUSE
Keller Williams is the largest real estate franchise in the world – home to more real estate professionals than any other company. As of January 2025, master franchise agreements have been awarded across 55+ regions outside of the United States and Canada.
KW WORLDWIDE REGIONS
As of January 2025*
Honduras Ireland Israel Italy Jamaica Japan Luxembourg Malaysia Mexico Monaco Mongolia
Albania Argentina Aruba Bahamas Belize Bermuda Bolivia Bonaire Colombia Costa Rica Curaçao
Cyprus Czech Republic Delhi NCR, India Dominican Republic Dubai, UAE France French Polynesia Germany Greece Guatemala Guyana
United Kingdom Uruguay Vietnam
Saudi Arabia Scotland Serbia Sint Maarten Slovenia Southern Africa Spain Suriname Thailand Turkiye Turks and Caicos
Nicaragua Northern Cyprus Panama Paraguay Peru Philippines Poland Portugal Puerto Rico Romania São Paulo, Brazil
BRANDY LOEBKER c: o: f: BrandyLoebker@LucidoGlobal.com www.TheCoffeyGroup.com 941.284.4474 941.404.4737 941.404.4736 OP, Keller Williams Island Life Real Estate & KW Suncoast Licensed Real Estate Broker ABR, CAA, CDPE, CDRE, CIPS, CLHMS, CRS, REP, RSPS, TRC
REAL ESTATE ISLAND LIFE
REALTY
Each Office Is Independently Owned And Operated. If your property is listed with another Broker, this is not a solicitation. Agent does not guarantee the accuracy of square footage, lot size, or other information concerning the condition or features of the property provided by the seller or obtained from public records or other sources and the buyer is advised to independently verify the accuracy of that information through personal inspection with appropriate licensed professionals.
BREAKTHROUGH MOMENTS
2024
ARE WHAT DEFINE KELLER WILLIAMS They are what have gotten us up in the morning for more than three decades and counting. From sharing profits, to agent-led leadership, to team and expansion models, to technology – we continue to reach new heights through innovation, disruption, and an uncompromising agent-first mindset. And, the world is taking notice.
KELLER WILLIAMS Expands to Guatemala, The Bahamas and The Cayman Islands
KELLER WILLIAMS MARKET CENTERS Profit Shared Over $2 Billion with Associates
HOUSINGWIRE Chris Cox named a 2024 Tech Trendsetter
GARY KELLER Named No. 2 Most Powerful Leader in Real Estate
REAL TRENDS Real Trends Verified 500
KELLER WILLIAMS Appoints Shanan Steere as Director of Growth Operations
INMAN Inman AI Award For “Best Use of AI by a Brokerage”
FRANCHISE BUSINESS REVIEW Top Franchises For Veterans
INMAN Inman Innovator Award For “Most Innovative Industry Podcast”
FRANCHISE BUSINESS REVIEW One of the Most Profitable Franchises
GLASSDOOR Keller Williams Tops Glassdoor’s Best Workplace List For Real Estate
KELLER WILLIAMS Launches Gen AI-Powered Real Estate Assistant, KWIQ
FRANCHISE BUSINESS REVIEW Recognized as a Top Franchise For Women
GIVING BACK TO THE COMMUNITY Through Red Day
KELLER WILLIAMS Unveils ONWARD Bold BRANDY LOEBKER c: o: f: 941.284.4474 941.404.4737 941.404.4736
OP, Keller Williams Island Life Real Estate & KW Suncoast Licensed Real Estate Broker ABR, CAA, CDPE, CDRE, CIPS, CLHMS, CRS, REP, RSPS, TRC
POWERED BY LUCIDO GLOBAL
brandyloebker@lucidoglobal.com www.TheCoffeyGroup.com
REAL ESTATE ISLAND LIFE
REALTY
Each Office Is Independently Owned And Operated. If your property is listed with another Broker, this is not a solicitation.
AWARDS & HONORS HOUSINGWIRE 2023 TECH TRENDSETTERS FRANCHISE BUSINESS REVIEW 2023 CULTURE100 AWARD
FORBES AMERICA’S BEST EMPLOYERS FOR NEW GRADUATES 2023
REALTOR MAGAZINE 2023 NAR 30 UNDER 30
FORTUNE AMERICA’S MOST INNOVATIVE COMPANIES 2023
FORBES AMERICA’S BEST EMPLOYERS FOR DIVERSITY 2023
T3 SIXTY / SWANEPOEL TOP 5 REAL ESTATE FRANCHISE BRANDS 2023
HOUSINGWIRE 2023 HW TECH100
2023 REALTRENDS 500
REAL TRENDS 2024 REAL TRENDS VERIFIED 500
FRANCHISE BUSINESS REVIEW 2024 TOP FRANCHISES FOR WOMEN
T360 2024 SWANEPOEL POWER 200 FOR THIS OPPORTUNITY Thank you
BRANDY LOEBKER c: o: f: brandyloebker@lucidoglobal.com www.TheCo û eyGroup.com 941.284.4474 941.404.4737 941.404.4736 OP, Keller Williams Island Life Real Estate and KW Suncoast, Licensed Real Estate Broker ABR, CAA, CIPS, CLHMS, CDPE, CDRE, GREEN, RSPS, TRC
POWERED BY LUCIDO GLOBAL
REAL ESTATE ISLAND LIFE
REALTY
$ŏþ ce Is Independently Owned And Operated. If your property is listed with another Broker, this is not a solicitation.
2,500 SQ/FT LESS $750 2,500 TO 4,000 SQ/FT $1,000 4,000 + SQ/FT $1,500 #1 • HOME PREP Option BA LR UR EA NT GA EP ED IOTNEAMTSI OT NH AP TI CNK EUEPD FTOOR BI ET EDMO SN BA ET IENDG ODRO SNTAOTREEDD MU SOEV WE HD OA TN ATTHIEO NC UI ST TE OMMS ETRO HAALSOTCOA TR IEOANR RO AN NPGREE MA NI SDE S- TNAOGTE TTOH EI NHCOL MU DE EWFl UT RHN I T U R E EXISTING FURNITURE, ARTWORK, AND ACCESSORIES * PACKAGE PRICE NOT TO EXCEED 7 HOURS * PACKING SERVICES FOR EXISTING ITEM IS $50 PER/HOUR • • • •
(FURNITURE NOT INCLUDED) #2 • ACCESSORY PACKAGE Option (We focus on 1st 30 seconds of the buyer’s visual experience with the home) INCLUDES ALL OF OPTION I+ BELOW ITEMS TO BE INSTALLED BY STAGER ǡ ǡ ǡǡ ϐ ǡ ǡ ϐǡ Ƭ ϐ ǡ ǡ PRIMARY BEDROOM artwork, tray, books, candles, lamps, bedding, decorative pillows ǡϐ ǡǡ ǡ ǡ ϐ FDOINYIENRGrRuOg,OaMrtwceonrtke,rdpeieccoer,, ppllaatnets, napkins, napkin rings, artwork, decor • • OPTION 3 INCLUDES OPTION #1 + #2 AND ALL FURNITURE SPECIFIC TO EACH ROOM ǡ ǡ ǡǡ ϐ ǡ ǡ ϐǡ Ƭ ϐ ǡ ǡ PRIMARY BEDROOM artwork, tray, books, candles, lamps, bedding, decorative pillows ϐǡ OFFICE rug, artwork, decor, plant ǡǡ ǡ ǡϐ DINING ROOM centerpiece, plates, napkins, napkin rings, artwork, decor DS IEMS UI GLNA TBEO RA ER ND OCVOANTSIUOLNT BWO lATRHDBIONATRODE SXEI SLTEICNTGI OBNA T- $H1 7O5R PKEI TR CHHOEUNRF L O O R P L A N - $ 2 0 0 CUSTOM DESIGN BOARD $500 TO $750 • • • #3 • FULL STAGE Option #4 • DESIGN & RENOVATION Option
$3,500
1 % OF THE LIST PRICE NOT TO EXCEED $15,000
Impact of Buyer Viewing a Staged Home . i yt - et harsei eer pf eorrcae nbtuoyfe br ut oy evriss'uaagl ieznet st hsea ipdr os pt aegritnygaas ha of umt eu r e • t hBeu yheorms 'e avgaelnutes iifdtehnet ihf ioemd et hwa at ss tdaegci no gr awt eodutl do ap obsui tyievre' lsy tiams tpea c t (h3o2mpeetrhceeyn ts)a, awn do nbl ui nyee r(s3 1w epreer cme notr)e. w i l l i n g t o w a l k t h r o u g h a • mh E o a i m g d h e e t
100%
83%
80%
60%
40%
32%
31%
20%
20%
9%
5% -
0%
More
More
Will
Are more suspect of home features
Will
Easier to visualize property as future
willing to overlook
willing to
negatively
positively
walk
impact home value if home
impact
through
other
home value
home they saw online
property
decorated
home
if home
faults
against buyer's taste
decorated to buyer's taste
m NATIONAL
2025 Profile of Home Staging
ASSOCIATION OF REALTORS•
Home Staging Effect on Buyer's View of Home
• saS oni xmet yfef pebceutr yco eenrnsmt , oobfsubt t ubnyuoeyt reasrl ' swa' gav eyi ens w, t ws ochfi itt lehede2th6hoapmte hre co. emn et ss at ai dg i tnhga ht ha do ma ne es tf faegci tn og nh a d • bOunylyer7's2vpieerwceonfttohferheospmoen. dents said that home staging had no effect on the
Has an effect on some buyers, but not always
60%
Has an effect on most buyers
26%
Has no impact on buyers
12%
0%
20%
40%
60%
80%
m NATIONAL
2025 Profile of Home Staging
ASSOCIATION OF REALTORS•
Importance of Staged Rooms
• ( 3S 7t a gpienrgc et nh te) ,l ifvoi lnl og wr oe odmb ywsatsa gf oi nugn dt hteo pbrei mma or ys tbiemdpr oo or tma n(t3f4o rpbeur cyeenr st ) and staging the kitchen (23 percent). • r oBoumy e, rws 'i tahgjeunstts sceivt eedn tpaegri nc egntthsea gy ui negs tt hbaetdirtowo ma s avse rt yh ei ml epaosrt tiamn pt ot or t a n t stage.
Living room Primary
4%311/o
34%
22%
37%
bedroom Kitchen
34%
21%
37%
% %
Dining room
31%
11%
23%
28%
60
Yard/outside space
38%
31%
Bathroom Children's
13%
34%
9%
28%
bedroom Guest
21%
38%
1 %
12%
40%
16%
0
43%
26%
20%
60%
80%
0%
40%
100%
■ Somewhat important
■ Very important Neutral
■ Not very important
■Not at all important
9
m NATIONAL
2025 Profile of Home Staging
ASSOCIATION OF REALTORS•
Importance of Having Staging, Photos, Videos, and Virtual Tours for Listings • sAtma goi nn gg b( 5u 7y epres r' caegnetn) ,t sv, i hd ae voisn g( 4p8hpoet or cs e(n7t3) , paenrdc evni rt t}u, at rl at do iut ri os n(a4l 3p h y s i c a l ptoerthceenirt)claiveanitlsa.ble for their listings was much more or more important • vTihdier ot ys - wt herreee opfeerqc euna tl iomf bp uo rytearnsc' ea, gaenndt s3s8a ipdetrhc ae tn tb os at hi dvtihr at ut avl i rt ot uuar ls a n d staging was of less importance.
Photos
5% %
22%
50%
Traditional physical staging
32%
26%
25%
Videos
33%
31%
15% 4
4' 0
Virtual tours
20%
33%
30%
13%
Virtual staging
31%
38%
0%
20%
40%
60%
80%
100%
■ More Important
■ Much more important
■ Less important
Equal importance
■ Much less important
m NATIONAL
2025 Profile of Home Staging
ASSOCIATION OF REALTORS"
Meet the Team THE COFFEY GROUP
JANE ONTIVEROS DIRECTOR OF MARKETING
KATHERINE ESGUERRA DIRECTOR OF OPERATIONS
THOMAS SONS DIRECTOR OF SALES
JUAN MORENO LISTING MANAGER & TRANSACTION COORDINATOR
JULIE SNYDER LICENSED SALES ASSOCIATE
JONATHAN DIMLA CLIENT CONCIERGE
HANNAH HOLMES LISTING MANAGER
Brandy Loebker ABR, CAA, CDPE, CDRE, CIPS, CLHMS, GREEN, RSPS, TRC BGt orr aoo nuwdpnyhaba Kes leci leol ven ers siWs tt hiel elni atblmya ssbi ceb ert eno nki ene trtsahgoeef t swoepar sv0iw. c0ee4 ls%l hdofeousrledor vbv eee dr ka. nBl l orswaanll eedsdy vgheoa, l suh mbo eneeefnsot aryn,S laaorryaeasal otryt ea, saai dnn eddntMtr ui ansntSa. atMre aea srCokoteaud nf obt ryy . tKh ei sl l ep rh Wi l oi sl loi ap mh ys , na on tdi cae dh i tghhe ds eu gc rc ee es so af nwdo frekl t e tt hh ei c o, pT ph oe r Ct uo nf f iet yy 40 years, licensed for 2 1 years, and is a local graduate of USF. BBo frr aot hnk ede ryI . nhBsort ali dtnusdt mey cfuool trni ptLi l nue xupua rrl loyyf eHws oso mi roknes aMwl dai t erhks iiengt nti nea rgt ni oaa nnt isdo inhnaoc l ll udb dsr oi tnkhgee rCsCe etrhrt tir �ioi� eiuedgdhI nLatuerxreunf reayrt ri Hoa nl o namle etPwrMoo par rke kroet fyt imSn pge emSc pbi aeel cri sis at w, l i Asi ttc hcDrheeesdri i gtTenrdaa t nBi osunny aeat rni ’osdnRai sel pRa remef seeer mnr at bal etCirev roe t, f i a� ti nhc dae t LiMoi cni l e.l inSoshnee dDi sRo alel aamrl eEGmsut bai l etder. BaC ner adr tni i d�ni yev dewsAat mus creteni cot enpn Art logy pe ane srt k. t yeS dhmet oai srbkaee Nat awS toii otc hina ahl l MeAr es Rds oieacs iAoarmt ti ob&na sSosef acRdoEonArd Lf oHTr OoKmRe Sel l®eS rpGWer cei i leal inl ai smDt esCs Rei grent ai e�l itecy. aBI t nirotaennr dna yna tdi isohanaaCs l e. erBat ri r�ani needdd yDt hhi saet sr Cee ess srt ate i bd� i l ePi sdrhoRepdee shr i tedyre sEnext l ipf a eal rsPt a. r noHpeaexvrpi tney gr tDpi enr soti chg enes ass teei cdo oncnoadun- nhd tol i ems s aes ssBhor ,oa snr htdesyaklonef sof ewf rr sos mat h 72e 2y0 S0wo6li -dl 2l fP0e1reo1l g, i rns ahc mlei nhteahdsa tte oxc prg eei var eti ee bns acacenki not opf opt rhoeercit lruo cns oiutmry emfso upr nr yei otvyue. nt Stoihosene f. ee Het hleser emhv i eigsrhsyei oos nnt eoi scf fateonr shbeferl npo ema� si t tmhf reao nmbye swp teobor upk yli ene gar sswpi ni ot hst hsaiebt lmreu aienr Rkc reeetaalf soEers ttyhaoet uei rr Pnhr eoot fmewseos iirnot hn8, a aldnCadoy snb syourdl tol aei nsn stg.. Bft ohrrea tn#hd1eyi tr sr fapuient cui i nraegl i. zcBeorsma innpdaSyneiyns ii tonhret hROeepl woe croaar ttl iidon ngf o PSr rehirnev cri ci ape gas el. n&St hsB. erBoi srkaewnr edf l yol rvt aKe kre sel elsedar i WRn i i1t l zl0i aC3 ma1 r sel t xIoscnl ha aan npd gpLer i sof , ea DcRhSeTaf osl , rEacsnlt idaet nTe tr&ue xsKtpWse. r SHi euennrcc eko naa osn twd. Sl oehwde gnf ees l hFt elKol per lsi ldehar e SWr ui i nnl l ci aaosmas si sst twPi nra ogs pct ehl i reet nyp tems r ifanenc pat lg� aietnmwn ei i nnt hgt aFI nnl ot der ri Sdi oua rn. CcDoe&as sJi tgSnRt aeegrp, i naJ oigra &n& DGRer ees mei gnon� di weel lad sf todor eervnee ssl oui dpr eeendt thit aeo l bsahensodt wpccooasmsseimbhleeerr cs pei arr lov ppi creeor ftpoi eer rs at iylnl tot ohf ehs eeb rrevsci tlc i wee naa tyl sl ’ podof es hss iei gbr nl ec nl i i ene enadt css o. wJmoi apt hne t tai htni evdi erBmirnaacnrodkmye teo. - Bwp rrnao nCd dou yfcf i ehnyag sGppr roaour ptpne reI ntr yte ednr eiwoe irdt hDs eai nswi gSenol .lu- Bkt hrnawonwedsnyt has joined KW Style to Design in order to provide a higher level of service with interior design, staging, and assisting her clients in renovation projects when buying, sKeWl l i nL ga ,nodr, Ks tWa y Pi nl ag ni nn et rh, eKi rWh oNme we . HKoeml l eers ,C&o nKcWi e rCgoemhma se hr ceilaplehda svter eaal lmo wl i ne ed tt hh ies tperaomc easns d. Kh eWr bWr oo rkledrwa gi de et,oKfWo r mL usxtur rayt e, gKiWc r Se pl aot ri ot sn +s hEi pn st ewr ti at hi nemx pe ne rt ,i eNnecxetdMaog ve en tMs ial ci traorsys, tBhrea ng dl oyboew. Tnhs eCsoe f freeyl a&t i oCnosmh pi pasn hy aCvoea ac hl l oi nwg e, ad ct ohaec thei anmg caonmd phaenry bf roor kbeur saignee st os ohwa nnde lres aalnl do fr et ha el iers tcal iteenpt 'rso rf ee sasl i eo sntaaltse. Tn he ee dpsu irnp oa sney ol of ct ha it si ocno mw pi tahnay ci so nt oc iceoragcehaapnpdr ot raac ihn. companies on how to create the ultimate client experience, create brand awareness, and to increase their pro�it. Brandy is dedicated to helping others succeed and is passionate about serving her community. Brandy is the Chair of the Realtor Association of Sarasota & Manatee County Charitable Foundation, on the Board of DWi irlel icatmo rss Nf oorr tthh eF lRo reiadl at oRr eAgsi os onc. iBart ai onnd yo fwSaasr ar es oc et an t&l y Ma pa pn oa ti ne et e, do nt ot hs eerBv eo aorndMoof tDei rMeac rt oi nres Lf oarb oF rl oart oi dray AP sr es os icdi aetni ot ’ ns Aodf vRies oa lrtyo rCso, uanncdi l t. h e L u x u r y A m b a s s a d o r f o r K e l l e r
BRANDY LOEBKER c: o: brandyloebker@lucidoglobal.com www.TheCo ff eyGroup.com 941.284.4474 941.404.4737 OP, Keller Williams Island Life Real Estate and KW Suncoast, Licensed Real Estate Broker ABR, CAA, CDPE, CDRE, CIPS, CLHMS, GREEN, RSPS, TRC
Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 20 Page 21 Page 22 Page 23 Page 24 Page 25 Page 26 Page 27 Page 28 Page 29Made with FlippingBook - Online catalogs