Alexander Abramson, PLLC August 2019

Plan Business Deals Like a Heist: Build a Team of Trusted Professionals Your Business Matters • (407) 649-7777 August 2019

"Ocean’s Eleven" would have been a very different film if it was just called "Ocean." Cutting Brad Pitt, Matt Damon, Don Cheadle, and the rest of the crew wouldn’t just impact the classic heist movie’s star power; it would also make the plot impossible to believe. As far- fetched as a group of expert criminals robbing a casino may sound, George Clooney pulling it off all by himself would be beyond the pale. Much like the movie’s lead character, I prefer bringing in a group of professionals to being a jack-of-all-trades. Now, I’m not saying I’m just like George Clooney — Faith wouldn’t let me get away with that. But I do think "Ocean’s Eleven" can teach business owners a great deal about the importance of building strong relationships with a diverse range of skilled professionals. If you’ve worked with our firm in the past, chances are you already know we’re big fans of this team approach, but today, I want to delve into why. I’ll start with our selfish reason: We want to be the absolute best at what we do. Rather than stretch ourselves thin trying to cover everything from estate planning to tax advice, my team and I want to focus on ensuring you have airtight agreements and contracts. Of course, these documents rarely ever exist in a vacuum. Helping you reach your business goals becomes so much easier when you bring your estate planner, CPA, and other relevant professionals into the conversation.

most business owners are used to. For example, when acquiring a new business, having a talented CPA to go over your books with a fine-toothed comb is a smart move. And, if they find something that would change the nature of your initial offer, you’d want your legal team to already be in the loop. If you close the deal, an estate planner can make sure the appropriately valued asset is seamlessly added to your will. By letting these pros collaborate, you’ll get service that is more than the sum of its parts. Of course, there are those who will disagree with me on this. Some business owners choose to forgo bringing on any outside experts until they absolutely have to, and I understand their reasoning. Why pay for a CPA when your books are in order, right? But I have to say, this strategy isn’t as cost-effective as you might think. Let me put it this way: If you wait until your car is making strange noises before bringing it to a mechanic, the repairs are never going to be cheap. A problem that could have been prevented during

an annual tuneup is now going to break the bank. This is why I view building professional relationships as investments, not costs. When I use the word “relationship,” I really do mean a long-lasting bond. Hiring one-off freelancers every time you need a service means you’ll spend more time and money getting them up to speed. By comparison, having a professional who’s already familiar with your business, your needs, and your team means they can hit the ground running. Bringing it all back to "Ocean’s Eleven," there’s a specific way Clooney builds his team. He doesn’t get on Google and search “blackjack dealers” or “demolitions expert.” He reaches out to professionals he knows. Between friends he’s done jobs with in the past, and the experts these friends recommend, the 11 become a tightknit, well-organized group. Ideally, you should build your team in a similar way. This is why I’m happy to share recommendations to professionals I’ve worked with in the past. I’ve had the chance to see a fair number of these experts operate up close over the years, and I’ve gotten a feel for which projects they excel at. This referral network is purely for your convenience. Neither I nor the firm get any sort of kickback for making the connection. We just know the value of working alongside talented professionals we trust.

We’ve found that this team approach can make things run far smoother than

–Ed Alexander


(407) 649-7777

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