STRATEGIC ARTICULATION MAP
PURPOSE What we will do
GIRL OF COLOR
Inspire every
to believe she can use her
CREATIVITY ,
TALENT and
GIFTS
SOLVE REAL-WORLD PROBLEMS
to
MAKE VALUABLE CONTRIBUTIONS
and
WORLD OF TECHNOLOGY .
in the
1
GIRL OF COLOR
Empower every
TECHNOLOGY SKILLS and prepare them to become FUTURE LEADERS in tech careers,
with
MISSION How we will do it
DIVERSE TALENT
cultivating a pipeline of
for the tech industry.
Achieve
EQUITABLE REPRESENTATION
VISION What we will see once we've done it
WOMEN OF COLOR
of
TECH INDUSTRY .
in the
2
VISION SNAPSHOTS // When we want to see it
THINK BIG 2027
HYPE alum demonstrating leadership
HYPE alumni involved in tech programs and activities
HYPE alumni meetup event
HYPE college club recruitment flyer
HYPE alumni hiring younger HYPE alumna
A big check showing the amount in scholarships given to HYPE alumna
Photo/social posts of the 5,000th HYPE program graduate (or 10,000th)
10-year HYPE reunion/ retreat/ workshops
START SMALL 2023
SCALE FAST 2025
Recruitment fairs Population map/graph depicting what cities and states that HYPE has scaled to Population map of college clusters Large tech companies represented on our board Regional or statewide HYPE alumni college clubs/meet ups
5 year reunion Programming /plan for college clubs Alumni network/ database 2 HYPE alumni students studying CS together at college Researching college programs College tours Alumni networking and building relationships Students winning HYPE night Dashboard of retention rate constantly improving
3
DIFFERENTIATORS // What we must do dierently going forward
Stronger student relationships
More support for high school seniors and graduates
Be intentional about leveraging organization and team strengths
Enroll students in shared vision
Greater empowerment of our students
More communication and story telling
More in person events
Establish stronger school partnerships (including data)
HEADLINE INDICATORS // How we will know we’ve done it
ALUMNA IMPACT (STRATEGIC)
OPERATIONAL
Colleges Majors Certifications Alum career pathway Alum engagement with HYPE
Alum relationships* New city, state, school district, county
# of students served: 630 (as of 8/18/23), 790 (2022), 1,800 (overall) # Schools/organizations represented: 16 # School districts represented: 11 # of free/reduced launch % of Title I schools % of girls of color Retention rates: 75% for HYPE Project Spring 2023 increase in STEM interest
Coding proficiency Repeat learners
International programming Net promoter score audience # of students served
Grow HP enrollment annually by % Grow LA enrollment annually by % Grow SC partnerships annually by % Grow "Event" Partnerships annually by % Maintain Program retention rate of 70% Build HYPE team to grow organizational capacity
* Summer interns created a platform to connect with Alum. The HYPE Community Discord server launched this August and is currently enrolling alumna to join.
4
STRATEGIC PRIORITIES
CURRICULUM DEVELOPMENT AND ACCESSIBILITY
PARTNER RELATIONSHIPS
DATA COLLECTION AND PRIORITIES
ALUMNA ENGAGEMENT
STUDENT IMPACT
Connect with tech company’s anity groups - This is an ongoing priority with current relationships including BlackRock, Statefarm, Coca-Cola, Verizon and Google. Sponsor international program opportunities Plan next WIT round-table event w/ Verizon - The Spring WIT event partnered with Google and Verizon will be involved with the upcoming HYPE Night event. Better storytelling for school partners so they can connect our need for data sharing agreements to our vision Professional development 2-Day – Current training is about 3 hours oered virtually or “on demand. Provide more opportunities for partners to invest HYPE programs and Alum - Current opportunities include providing job shadow experiences, hosting a WIT, providing internship placements, supporting Corporate Sponsor Day with HYPE Project and facilitating a workshop with the Leadership Academy. Hosting field trips to oce space - Google hosted the Spring WIT. Create board ‘job’ description and share w/ network i.e United Wat VIP
Create programs and processes that will strengthen HYPE alum connections and promote future engagement - The Discord platform is the chosen pathway to stay connected to alumna. It has launched. Create Alumni update survey Create guide / directory for starting alumna engagement group Mentoring opportunities Annual HYPE workshop Start “Alumna spotlight” in newsletters. Encourage them to nominate each other” Connect students with funding for personal projects or continuing projects Assist students w/ personal projects Host an Alumni event and create framework for an annual event Establish Virtual Career fair (2025) with 75% Job oer rate
Enhance HYPE homeroom - Achieved but this is ongoing. Students have
Build an operational and an impact power BI dashboard - in progress, on slate to be completed this fall Create a data strategy that will accurately reflect HYPE’s mission purpose and vision Create quantitative questions for internship host surveys Add net promoter score questions at the end of graduations in Mentimeter
Field trips - There has been 1 so far this year with a second being coordinated. International programming Reconstruct the marketing communications plan for recruiting Find a community center to oer programming after school or Saturdays - This goal is an ongoing objective. Several centers are in talks with potential to launch their HYPE program sites Spring 2024. Facilitate quarterly meet up for HYPE scholars to network Create a model for HYPE replication in regional chapters Schedule info sessions in other states to expand HYPE’s reach - Current emphasis has been on growing HYPE’s impact in Georgia. However, we have a university partner in Alabama that is being leveraged for community building there. We also have reached 1 school in Ohio. Attending nearby state trade conferences in 2024 is another pathway planned to help expand HYPE’s network. Coordinate biennial International Trip (Ethiopia, 2025) Plan & execute girl centered tech conference (2024) Increase social media engagement
access to all lessons, tutorials, videos and additional resources
through HYPE Homeroom platform. There is a HYPE Project calendar and other bonus tools built within the platform. Subject matter experts Partnership w/ companies for certification opportunities - We are partnered with Google through the Grow with Google initiative. This enables HYPE sta and the HYPE village to access scholarships for Google Career Certificates. Research out of box curriculum that we can leverage Pixel art AI or VR Student driven interest Create a schedule for when we oer certain classes - We have schedules for student programming and the Facilitator Training. Google programs are paced independently. 2 additional HYPE Project curriculum oerings per year
Increase partner training attendance by % annually
5
SOAR ANALYSIS
Our strategic priorities were generated and inspired by the Strengths, Opportunities, Aspirations and Results observed by mind mapping our key stakeholders.
STRENGTHS
OPPORTUNITIES
ASPIRATIONS
RESULTS
The curriculum/ learning to code Creating engaging programs and curriculum Fun, engaging summer program Community with other girls who “look like me” and the ability to meet leaders who look like me Ability to make friends with similar interest
Internships for work experience Having more than one curriculum. Wants to be in a HYPE program every semester w/o having to do the same one over + over Building stronger community for students Internships Scholarships Communication and connection to new opportunities
I would like to learn more about dierent programs I want HYPE to be able to have some sessions be in-person to meet the people I’ve made connections with Preparation to work in a technology field Work for a company that HYPE introduced me to Gain a mentor Obtaining the information, I need to be successful in other tech programs Community impact Generational change Direct connection between alumni and careers They would hope that HYPE can provide experiences for their employees to work directly with HYPE + its students to contribute towards community service numbers
I know how to and can make a website centered around my hobbies that I can share with employees/followers etc.… Major in STEM in college + become a professional in a tech field I get a scholarship to go to school and study STEM. I am more comfortable and confident to study a tech degree because of my experience with HYPE Higher Impact numbers. More girls involved and interested. I would recommend this program to my friends to participate next year. I would like to continue through MS/HS Improving “user experience” for students. I.e projects worked on, classroom, prizes/celebrations
STUDENTS
HYPE has a strong purpose/mission/vision and knows the problem that they want to face with a clear plan to achieve it Connection to students over a long period of time Student voice being reflected in programming Strong programming + impact opportunity to directly make a dierence Having feet on the ground giving opportunities to POC girls in the community Free programming Giving opportunities for girls of color to address the issue of women in tech pro’s Helping my daughter learn necessary skills Providing girls with opportunities that will set them up for future success Not only are they providing tech skills but leadership and job skills. Always provide representation through women in tech events. HYPE provides my child with experiences I never had growing up Educational + fun/engaging programs
Subject matter expert collaborations w/larger entities HYPE is a young organization that doesn’t have a lot of data on impact regarding increases in STEM interest and college majors Volunteering w/ students Investing in student futures We have direct contact + impact with students Tech partners to play a more active role Better, engaging ways to get girls to want to sign up in person, short term more activities and curriculum flexibility HYPE only has virtual sessions, my child wants to join in person Programming that continues year after year After-school transportation (for in person meetings)
FUNDER
Aliation w. prestige or notoriety Certifications
My kid enjoyed their experience (satisfaction results) My child has developed interpersonal and life skills Have my students graduate High school with a well-rounded experience as they begin college/career Their child happy in a tech career or program My child is equipped with the skills necessary to succeed and thrive on their own w/0 fear or need for parental intervention More girls in CS + AP CS classes More girls joining the tech extra curriculum programs Ability to replicate HYPE programs on their own Students start STEM or coding clubs at their school that can get teachers/ PTO/ etc. Involved with the school More students wanting to join tech careers/college after graduation
PARENTS
A program like girl scouts that teaches skills used throughout their life with a life-long network A safe space for my child to grow and gain experiences that I cannot personally provide An opportunity to open up many doors for child in the future.
Free Field trips
Out-of-the box curriculum professional development teacher support
More girls of color inn AP computer science Hope that HYPE can provides training to teachers they already have staed Improved student performance in school and CCRPL scores Certifications higher graduation results girls excited about tech and STEM certifications students become more involved in their STEM related programs or activities
TEACHERS
Doesn’t require a lot out of me to oer Provide an introduction to computer science with a flexible schedule Provide/ support tech programming for girls of color
more in person programs PD to be able to support Does curriculum align with CSTAE standards?
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