By David MacDonald A quick trip to Dealerrater.ca, a third-party consumer review platform, shows just how much iCar cus- tomers have taken to John’s business model. “We ask our clients after a sale to rate us on their experience – and we encourage them to be as honest and open as they like,” Amanda said. “We’re almost at a five-star rating – it’s currently at 4.8 – with over 300 reviews in total.”
“We had a customer in mid-February who bought his
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SPOTLIGHT ON BUSINESS MAGAZINE • MARCH 2017
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