AcuitymagV2

The Acuity CTE Magazine is a publication that showcases the talents and achievements of students and faculty members at Acuity. It features a variety of articles, including news about upcoming events, interviews with students and staff, opinion pieces, and creative writing. The magazine also includes photographs and artwork created by students, making it a colorful and engaging read. With a focus on promoting a positive school culture and celebrating the diversity of the Acuity community, the magazine is a must-read for anyone interested in learning more about this vibrant educational institution.

Acuity CTE M a g a z i n e

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What is CTE?

Learn how students are getting hands on experience working on a feature film!

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The Campus And What Goes On Inside Of The Facility. IG @gidsportsarena

Welcome To The Other Side Of The Rim….

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CTE Program News

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Entertainment News One this page you will get the latest, greatest, and updated news and info on our CTE programs, our history and a glimpse into our future! Full Court Pressure: CTE’s First Feature Film Project. Educational News Imagination Makers create events for the students to apply what they’ve learned in real time: This month it is our Public Service Announcement campaign on CyberBullying.

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15-16 Acuity CTE Podcasts

Every week we film educational interactive podcast lessons for the students to learn from our arts, media, and entertainment professionals.

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CURRENT: NEWS & NOTES

CTE Program

CTE stands for career, and technical education. First signed into law in 1917, this alternative curriculum provides students a broader scope of the world and allows students to explore the different careers available for them. One sector in the CTE Industry is the Arts, Media, and Entertainment sector. This is where Scale Leadership Academy thrives, providing professional credentialed intructors who have mastered their fields of study through years of real-life experience.

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Some of the field experiences provided are the feature film project called “Full Court Pressure” and our Anti-CyberBully Campaign.

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Entertainment

I n a world where entertainment is an integral part of our daily lives, from the news we watch in the morning to the movies we unwind with at night, the creation of quality content stands paramount. The process of crafting these engaging experiences is complex and multifaceted, requiring a blend of creativity, technical skills, and industry knowledge. This is where Career and Technical Education (CTE) programs play a crucial role, equipping the next generation of professionals with the necessary tools and skills to excel in the entertainment industry. The Essence of Entertainment in Our Lives Entertainment is more than just a leisure activity; it’s a reflection of our culture and a platform for storytelling. Whether it’s the gripping narrative

of a film, the dynamic world of social media, or the informative nature of news programs, each form of entertainment holds a unique place in our lives. These mediums not only captivate us but also inform, educate, and influence our perspectives. CTE programs are tailored to provide hands-on experience and practical knowledge in various aspects of entertainment production. From the fundamentals of scriptwriting and cinematography to the nuances of digital editing and sound design, students immerse themselves in a curriculum designed to mirror real- world scenarios. These programs blend traditional academic learning with technical training, offering a comprehensive education in the art of content creation.

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A distinguishing feature of our CTE programs is the direct involvement of seasoned professionals in the teaching process. Unlike conventional educational models, our students learn from experts who are not just academically qualified but also actively engaged in their respective fields. This approach ensures that the instruction is grounded in current industry practices and trends, providing students with an insider’s view of the entertainment world. Learning from Industry Veterans A distinguishing feature of our CTE programs is the direct involvement of seasoned professionals in the teaching process. Unlike conventional educational models, our students learn from experts who are not just academically qualified but also actively engaged in their respective fields. This approach ensures that the instruction is grounded in current industry practices and trends, providing students with an insider’s view of the entertainment world. Real-World Experience and Networking Our CTE programs emphasize experiential learning, where students participate in real-world projects under the guidance of their mentors. This hands-on approach is complemented

by opportunities for networking, allowing students to connect with industry professionals and gain insights into career pathways. Such exposure is invaluable in building a solid foundation for their future careers in entertainment. Adapting to Industry Changes The entertainment industry is constantly evolving, with new technologies and platforms emerging regularly. Our CTE programs stay ahead of the curve by continually updating the curriculum and incorporating the latest industry advancements. This adaptability ensures that students are not only proficient in current standards but are also prepared to embrace future innovations. Our CTE programs are more than just educational courses; they are gateways to the exciting world of entertainment. By combining expert-led instruction with practical experience, we are nurturing the next generation of creative professionals. These programs offer students the unique opportunity to transform their passion for entertainment into a rewarding career, ensuring that the future of entertainment continues to thrive with fresh, innovative content.

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Join us as we explore the world behind the camera.

Bold Education

W elcome to the enchanting world of movie creation, a realm where storytelling and visual artistry intertwine to craft experiences that resonate with audiences across the globe. Film, often considered the most expressive of modern art forms, is not just about actors delivering lines on a screen; it is a complex symphony of various elements and creative minds working in unison. From the initial spark of an idea to the final touches in the editing room, the journey of making a movie is as captivating as the stories they tell.

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FULL COURT PRESSURE ENTERTAINMENT

The students are learning what it takes to create a forty-five minute feature film. There are alot of positions that need to be filled in order to complete the project, here are just a few.

What is a DP in a Film Production? DP stands for the director of photography. This role is assigned to help bring the director’s vision to the screen. Today, we interviewed Mr. Brian Romo the DP for our feature film “Full Court Pressure”. And he explained to us the things he does to prepare for a roles like this and answered many other questions. Click the QR code for the full interview.

What is an AC in a Film Production? AC stands Assistant Camera. This role is designed to aid the DP in capturing the mode, lighting and angle to help bring the director’s vision to life.

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FEATURES: EDUCATION

IMAGINATION MAKERS

CTE Event Creators & Coordinators

What are the students saying aboutCTE?

What is Imagination Makers?

“The students always show up happy, excited and ready to learn when they are invited to an Imagination Makers event or project. The first question asked at the completion of the project is always, when are we coming back?” - Mr. McGlory

Imagination Makers is a group of CTE credentialed instructors tasked to create and coordinate public events for our students to practice and apply what they are learning in class for real-world projects.

WhyCTE?

What topics are students able to study? Under the Arts, Media, and Entertainment CTE sector Scale has created the Multimedia Wheel where students are able to study, Audio Production, Digital Marketing, Graphic Design and many more!

Topics like, film, photography, and mass communication are technical careers for the future. These tools and skills our students are learning can be used now to generate revenue online today, and will be used in the future for our students to create their own online brands.

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PUBLIC SERVICE ANNOUNCEMENT

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FEATURE: PODCAST

Decoding Digital Marketing I n an enlightening session with Joshua Head, an Acuity CTE instructor for digital marketing, we explored the critical intersection of digital marketing strategies and effective communication. Joshua delved into the fundamental approach’s potential and pitfalls. Data Collection and Analysis: Joshua underscored the importance components, including promotions. He noted that this analysis is often an initial step in designing a marketing strategy, helping teams identify their

scavenger hunt, encouraging listeners to apply these concepts in a practical scenario. Participants are invited to conduct a SWOT analysis on a company, providing hands- on experience in applying these marketing strategies. Joshua Head’s expertise in digital marketing shines through in his discussion of the foundational aspects of the field. His approach to integrating these concepts with practical applications offers a comprehensive understanding that benefits both beginners and experienced marketers. The session concluded with a reminder of the importance of hands-on learning, a core aspect of the Acuity CTE program, where students learn by doing, taking their skills beyond the classroom into real-world applications.

principles of digital marketing and their broader applications, offering valuable insights for anyone interested in the field. The Four P’s of Digital Marketing Joshua initiated the discussion by introducing the ‘Four P’s’ concept in marketing, a timeless framework that originated in 1967. He explained that the four P’s - Price, Product, Place, and Promotion - are key attributes in any marketing campaign, though they don’t follow a specific order. Each component plays a crucial role in shaping a marketing strategy, from the tangible aspects of a product or service to the strategies used to promote them. Integrating SWOT Analysis One of the highlights of the conversation was the emphasis on SWOT analysis in marketing strategies. Joshua explained that SWOT - Strengths, Weaknesses, Opportunities, and Threats - is an analytical tool that helps assess the effectiveness of various marketing

of data collection throughout the marketing process. From understanding the four P’s to strategizing based on SWOT analysis, data plays a crucial role in determining the success or failure of a campaign. He stressed the significance of data in understanding audience demographics and preferences, which helps create more targeted and successful marketing campaigns. Broader Applications Beyond Digital Marketing A key takeaway from Joshua’s insights was the applicability of these marketing principles beyond the digital realm. He illustrated how the thought processes used in digital marketing, such as audience analysis and self-promotion, are relevant in various fields, including programming and psychology. Interactive Learning through Scavenger Hunt Joshua also introduced an interactive

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Join us as we navigate through the bustling lanes of this dynamic industry, featuring interviews with seasoned professionals, up-and-coming talents, and the masterminds behind your favorite shows and films.

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Everything

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