American Business Brokers - June 2021

Can ‘Defining Moments’ Be Created?

According to ‘The Power of Moments’ by the Heath Brothers, Yes!

Why do we remember our best and worst experiences and forget pretty much everything else in between? Why are we most comfortable when things are certain, but we feel so incredibly alive when we plunge into the unknown? These are the moments that stick with us — the moments that define us. They’re an organic part of the human experience, and they can’t be purposely created. Or can they? In “The Power of Moments: Why Certain Experiences Have Extraordinary Impact,” brothers Chip and Dan Heath seek to answer these questions and ultimately discern why specific moments can define us. They also explore whether those moments can be purposely created. According to the Heath brothers’ research, positive moments share four characteristics: elevation, insight, pride, and connection. When you look for situations in which you can foster those characteristics, you can create moments that you and the people around you will remember for years to come.

“The Power of Moments” is great for anyone looking to leave a lasting impact on their employees or work team. Rather than have your next meeting be about unity — and leave your team grumbling about how that information could have been sent in an email — create a meeting that has, in the words

of the Heath brothers, “drama, meaning, and connection.” You can’t bring your team together for a defining moment by just talking about unity; they have to experience it. While the characteristics the Heath brothers describe may seem a little vague at times, rest assured that “The Power of Moments” will give you a fantastic playbook for creating moments that define your team and stick with them. Check it out today!

Old Cars Rule!

For all the old car lovers out there, I have another car to share with you. Even though I told myself I wasn’t going to buy any more cars, I had a weak moment and saw a car I couldn’t pass up. Growing up, my mom and dad were car nuts. They liked driving nice cars, so they were always trading cars and buying a different one, and it rubbed off on me. The preferred brand of car my family always drove was the Pontiac. We had a Pontiac Catalina, Tempest, Grand Prix, GTO, T-1000, a Fiero, and some others I can’t remember the names of. If you are as old as I am, you probably think of Pontiacs as cars with big hoods and lots of chrome, and you would be right. Even though I have owned several GTOs in my earlier years, one of the cars I owned was a 1984 Pontiac Fiero, which was the first rear engine car Pontiac had ever made when it was first produced in 1984. Even though it wasn’t very fast, it was sporty and lots of fun to drive. Unfortunately, Pontiac stopped making them in 1988. The car I recently acquired is a 1984 Pontiac Fiero Indianapolis pace car. Every year, the Indianapolis 500 race picks a car to be the pace car to start the race, and in 1984, they chose the Pontiac Fiero. Only 2,000 of the pace cars were produced, and most were convertible or T-tops. The one I acquired is No. 54 of the 500 hardtop Fieros.

The car is definitely not very fast, but it’s a lot of fun to drive and a head- turner. So, if you happen to see a white Fiero pace car going down the highway, give them a wave, because it may be me — and I’m sure you will be passing me. 😊

2

WWW.TERRYMONROE.COM

800.805.9575

Made with FlippingBook Digital Publishing Software