Staff Announcements for Executive Cabinet, Principals, and Executive Directors Communications prepares and distributes a District Brief to all staff and prepares a news release announcement when appropriate. • Employee biography and headshot provided by Human Capital at least one week in advance of the announcement. (Please see Photography Request-Headshots.) • Communications creates announcements for email and social media. • Communications schedules announcements to go out on a designated date with social media posts following. Translations Communications translators process Arabic, Nepali, Somali, and Spanish translation requests for the Superintendent, Central Office departments, and some non-curriculum school-based communications to families. Document translation requests can be submitted via Google. Interpretation services can be requested via www.RCSDK12.org/BEWL. Documents with less than 500 words 3-5 days, 500-1,000 words 5-7 days, 1,001- 3,000 words 7-10 days, 3,001-5,000 words 10-15 days. Projects over 5,000 words require approval by the Chief of Communications. Please refer to Translation Guidelines - Appendix B.
GRAPHIC DESIGN
Branding Communications creates all branding for schools, programs, and departments. This includes logos, website design, letterhead, business cards, flyers, etc. All branding is done internally and not outsourced without prior discussion with the Communications team. • Branding changes must be vetted through the appropriate Executive Cabinet member and department head and approved by the Chief of Communications prior to any changes being made. • Communications meets with the requester to discuss needed items. • Communications creates items for requester approval. • Upon design completion, the requester submits the print order to the District print shop.
Also, see Website Development and Social Media sections for more details. Logos
Communications creates all logos for schools, programs, and departments. All logos must adhere to the RCSD Branding Guidelines with the exception of schools. Schools must adhere to their own brand guidelines. • Request for a new or updated logo must be vetted through the appropriate Executive Cabinet member and department head and approved by the Chief of Communications prior to any changes being made. • Upon approval, a meeting is scheduled to discuss the details and timeline of the request.
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