HYPE Amazon Prime_Decks

ADVANCED APPLICATION CASE STUDY Educational Viewing - What’s the Word

Goals: 1. Differentiation of Offering 2. Increase Monthly View Time Spanish and French learning for English speakers. Interactive production for ages 6-13 in US & Canada Viewers get interactive questions and answer with their remote control

Included Features: Education, Quiz, Gamification

81% Completion Increase of +102% from the non interactive format

83% Conversion 83% of viewers that completed the 2nd episode watched all episodes

18 Episodes

Roku Device First launch on Roku

Supporting French and Spanish learning

Made with FlippingBook Ebook Creator