Communications, Finances & HR B Lab Switzerland communication
The B movement ignited discourse throughout Switzerland via press clippings, social media interactions, and the creation of original content. The impact of our efforts is evident not only in the growing number of our social media
followers, but also in the heightened awareness of the necessity for adopting innovative, responsible approaches to conducting business, as underscored by media coverage.
Our notable accomplishments in 2022, reflecting the extent of our reach and engagement, include the following:
37 press clippings published in various Swiss publications
16 interviews given to Swiss medias
5 articles published on our website
Our online community in 2022
• A strong community of 8’717 professionals on LinkedIn • A vibrant audience of 1’367 members on Instagram • A total of 18 videos shot in 2022 and available on Youtube
Our community is at the heart of what we do and that’s why we give it voice in our “B Voices” video format that we launched at the SWISS IMPACT FORUM 2022. Viewers learn how our community members are contributing to transforming our current economic system for a better future. The B Voices videos are tailored to our social media channels (LinkedIn, Instagram and YouTube) and can also be found on our website. So far we have created B Voices videos on different projects and initiatives, such as #SBA2030, the STI Program or our new Legal Framework Proposal. New video format - B Voices
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