WHAT’S YOUR 10 KEYS SCORE?
Identifying Your Next Big Moves
Get clarity on your business’s strengths and challenges. Download the 10 Keys Scorecard today!
As entrepreneurs, we’re often asked by clients to share business strategies, many of which are captured in Doug’s book, “The 10 Keys Transformation.” Here we share some of those insights with professionals in our 3 Dimensional Wealth community. This month’s issue is all about assessing where we are today, and where we want to go tomorrow. While much of this newsletter’s discussion centers on our personal and family lives, the same level of scrutiny and planning applies to our business lives as well. To get you started, we have an activity for you. YOUR PROGRESS? When it comes to finding your unique niche and communicating your services to your clients, which phrase best describes your business?
Doug’s book, “The 10 Keys Transformation.” The other scorecard categories include activities like identifying the profile of your ideal client; operating within your Exceptional Expertise, and redefining your business every 7 years, focusing on marketing and innovation. Within each category, you’re asked to identify which of five phrases most closely reflects your current progress. Depending on your response, you’ll score yourself on a scale of 1 to 10, with an overall score helping you clarify your areas of strength and where you can grow.
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You have never really thought about the unique systems/ processes your clients go through.
YOUR OPPORTUNITY Why is the 10 Keys Scorecard valuable for your business?
• You have a general process or system you take your clients through. • You have a flow chart of the process clients go through so they can track progress. • You have a four-to-eight-step process you use to “brand-ucate” and engage with your clients. • You have a trademarked process of predictability where 85% of the result is determined in the first 15% of the experience. If you find yourself among the first few responses, you can probably surmise that you are missing out on opportunities to clarify your value proposition and engage your clients in their journey toward satisfaction/success. If you land on the fourth bullet point, you’re already in a really strong position. And if your business reflects that fifth bullet, then congratulations — you’re operating in an optimal zone for your client experience.
We could just ask you as a business leader, “Do you want to improve your business?” Unless things are dire, you would likely reply, “Well, sure, we can always get better, but things are working just fine.” The scorecard, however, helps you see the gap between where you are now and where you can be. This can empower you to seek the knowledge you need and adopt the systems that will make a difference. We’re happy to help you with that evolution!
YOUR SCORE? Analyzing your unique niche is one of 10 core business strategies examined in the 10 Keys Scorecard, which is the central focus of
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