Greetings from our family to yours, and welcome to our 34th Annual Production Sale! We all thought last year was a great year to be in the cow/calf business, and it certainly was! 2025 and the start of 2026 has proven to be one of the most prosperous and energetic times to own cows in the history of the cattle industry. The hard work and dedication that goes into managing all the ins and outs of a cattle operation is finally getting rewarded, and it feels absolutely great! The overall consensus seems to be that this profitable trend will continue for the next year or two. Baring unforeseen shortcomings caused by forces beyond our control, the cow calf guy will have the head seat at the table for the foreseeable future, so get COMFORTABLE!!! Dear Cattlemen and Cattlewomen,
Again, our systems approach to serving you has and will continue to grow in 2026. We will again offer 300 head of Maternal Selected high quality females to help you build your cow herd for the future. It has never been more important to be selecting top quality replacement females that will be responsible for leading your herd for the next 8 to 12 years. A heifer that is purchased in 2026 and calves in 2027 will have at least 3 of the top selling calves of this cattle cycle. As always, we continue to press the edge with this genetic selection and our decisions will challenge the performance of any bulls and females both in the Gelbvieh Breed and as well as any breed. Our number one goal is to continually advance every aspect of our genetics so that your own operation can continue to flourish. We are very excited to showcase this year’s offering, as we feel it truly signifies our dedication to your success. We again are offering Fall, Winter Yearling, and Spring Yearling Bulls. You will find that the quality in this offering will help you add length of side, mass, and carcass merit to your calves to maximize the pounds that you sell to the market. The heifers are of the same genetics and will stay in your herd for multiple calves. The females are genetically sound for longevity. Take a look and plan for your replacement needs by utilizing the “You Pick ‘Em, We Breed ‘Em” program. Fill your pastures with cows, not Replacement Heifers!! Please call with any questions that you have and we would welcome the opportunity to show the cattle before the sale or on Sale Day, March 2nd!! This offering of bulls and heifers are of the quality that are amongst the Best Top Performance Genetics in the US for 2026. To take advantage of this historic market and maximize the pounds of calves that you offer to the market, make sure that Cross Breeding is the standard at your Ranch. A crossbred calf is more demanded, higher in vigor and pounds, and will put more dollars in your wallet. The advantages of Crossbred vs Straightbred cattle are well documented.
See you at the Sale!
The Hojers
-Alan & Pam, Blake & Jenn
We are very excited to have our Production Sale at the Hojer Ranch Headquarters again this year. Our location is easily accessible from Highway 14. Please use the map for your directions. Look for our sign on our corner. Using our 911 address in GPS will take you to a different location. We wish you safe travels and look forward to seeing you all on March 2nd!
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