Pizza Hut, Smurfit Westrock Team Up To Promote Pizza Box Recycling Plano, Texas based Pizza Hut, LLC announced a partner- ship with Smurfit Westrock, one of the brand’s primary pizza box suppliers, to raise awareness with customers in Louisville, Kentucky that their pizza boxes can be recycled. With confusion often surrounding this topic, research conducted by Smurfit Westrock in recent years has prov- en that pizza boxes can be recycled, grease and all, when infrastructure in local communities allows. It is estimated that nearly 75 percent of people in the US have access to recycling for used pizza boxes in their communities. “At Pizza Hut, we’ve always been focused on giving our customers the best pizza possible and an important part of the experience is the pizza box,” said Emily True, the glob- al senior manager of sustainability at the brand. “Once our customers are done enjoying their pizza, we want them to understand how they can play an important role in making sure boxes get a second life.” Pizza Hut has a history of working to make its pizza box more sustainable and primarily uses corrugated card- board, a widely recyclable material. Of the cardboard used in the brands’ pizza boxes in the US, at least 35 percent is made of recycled content. Pizza Hut is also taking on this issue through consumer education and working with groups that influence local governments and municipali-
ties on the recyclability of cardboard pizza boxes. As one of the largest producers of pizza boxes in the US, Smurfit Westrock is committed to circularity in pack- aging, which it achieves in part by returning and recycling used corrugated material into the packaging production cycle. More than 3 billion pizza boxes are consumed annu- ally in the US. But achieving this goal requires partnership,
and Pizza Hut says it can help reach consumers. For local recycling guidelines, go to recycling.pizzahut.com . “Recycling corrugated material is a fairly simple, straightforward process that contributes to improving cir- cularity in packaging,” said Kevin Hudson, senior vice pres- ident of Forestry and Recycled Fiber at Smurfit Westrock North America. “Awareness is a critical first step, but sus- tainable results can only be achieved when consumers, manufacturers, brands and communities work collectively to recycle pizza boxes, and we’re grateful for the opportu- nity to work with Pizza Hut, haulers and local municipalities to improve circularity in the Louisville market.”
Do you need printed sheets? We have your answer.. Introducing Heartland’s ColorCorr. This is “flexo-printing in the round”. On our corrugator we can print up to 109” wide. The advantage is that we can print the equivalent of ½ roll at a time and not be required to keep several rolls of very expensive preprinted paper on the floor. Much less waste and risk. In continual print mode, we use either laser-engraved rubber rolls or solid rubber rolls to print a “flood coat” or a repeating pattern. If we are printing a repeating pattern, we can run a two-color design on the paper. Customers have found that running sheets we print can allow them to run a lighter-grade due to reduced caliper loss, and in some cases eliminate one or more machine passes.
For more information contact: Charlie Freeman | 816-500-8889 | cfreeman@heartlandsheets.com Tim Kramer | 816-841-8317 | color@heartlandsheets.com
16
www.boardconvertingnews.com
January 6, 2025
Made with FlippingBook interactive PDF creator