STRATEGIC ARTICULATION MAP nsbe.org
GET READY
SET
GO
GAME CHANGE 2025 2020 - 2025 STRATEGIC PLAN
OUR PURPOSE TO INCREASE THE NUMBER OF
CULTURALLY RESPONSIBLE BLACK ENGINEERS
WHO
POSITIVELY IMPACT THE COMMUNITY
EXCEL ACADEMICALLY
SUCCEED PROFESSIONALLY
NATIONAL SOCIETY OF BLACK ENGINEERS
TABLE OF CONTENTS
Prelude to Game Change 2025
3
Vision
8
Vision Snapshots
9
Dierentiators
12
Headline Indicators
13
Measure and Manage
14
The Community-career-community-continuum:
15
Re-envisioning The NSBE Journey
Ready! Pre-collegiate Engagement: Helping NSBE Pre-collegiate Be Ready & Rise!
16
Set! Scholastic Achievement:
21
Helping NSBE Collegiate Graduate With 3.2 GPA Or Better
Go! Professional Advancement:
27
Helping NSBE Professionals Succeed & Soar!!
Strategic Priorities
31
Critical Iniatives
31
Appendix
Priorities
48
Implementation Strategy and Plan
50
VISION CONSTRUCTION
51
Timeline
54
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NATIONAL SOCIETY OF BLACK ENGINEERS
OUR PRELUDE
GAME-CHANGE 2025 CATAPULTING BLACK ENGINEERS TO TRANSFORM STEM & SOCIETY
Transformation. The Year 2020 may well go down in American and world history as a societal inflection point - a moment of dramatic social change. When you add up the life-changing events - a worldwide pandemic; incalculable human losses; multi-city and world-wide protests; an inescapable awareness of persistent racial and economic
Game-Change 2025: For A New World Being Born Plain and simple. For NSBE and the world, it is time to make a change - a GAME-CHANGE! Based on a series of facilitated sessions with NSBE’s exceptionally configured Strategic Planning Taskforce (SPTF), our empirical investigations and powerful conversations with NSBE’s stakeholders, we believe both its members and the World are asking NSBE a fundamentally new and dierent set of questions. What Got Us Here: Legacy and Excellence NSBE has long been committed to realizing it's purpose through its vision and mission. NSBE Vision - We envision a world in which engineering is a mainstream word in homes and communities of color, and all Black students can envision themselves as engineers. In this world, Blacks exceed parity in entering engineering fields, earning degrees, and succeeding professionally. NSBE Mission - The mission of the National Society of Black Engineers is "to increase the number of culturally responsible Black Engineers who excel academically, succeed professionally and positively impact the community." At this critical time with a shifting landscape and a well equipped and seasoned leadership corps, NSBE faces the challenge of asking a fundamental question: Will what got us here, take us there? Be More, Do Dierently In the face of all these profound changes, how can NSBE BE MORE of who it is at its deepest core - a safe haven, a launching pad, a profound, life-changing, academic professional community that unlocks potential, cultivates confidence and changes lives? In addition, as NSBE members confront profound needs for learning agility, grit, and spaces for renewal to succeed as Engineers, NSBE will have to build and embrace more inclusive ways to document members’ needs to help them thrive in the evolving Engineering and STEM workplaces. NSBE is also being asked how it can DO DIFFERENTLY - how can it innovate, experiment and refine new ways oering its distinctive value and support to its members and stakeholders. New Callings: Solution-Finders, Change Agents and Community Builders Finally and perhaps ultimately, we believe NSBE is being called to be and do more than create technically-proficient, Black engineers and diverse STEM talent. We see NSBE positioned to build generations of solution-finders, change agents and community builders able to cycle back into the waiting worlds of the beautiful (but sometimes beleaguered) Black communities from which its talent members are drawn, and also into the broader World stage where their gifts of imagination, diversity and unique leaderly presence will enliven the broader industry. The following Strategic Plan (we creatively called Strategic Articulation Map) is a down payment and point of entry into all the game-changing realities of a New World being born.
inequality; and unprecedented
financial shock waves - the clear crescendo is disruption.
Jocelyn Jackson, Chair, National Board, National Society of Black Engineers Karl W. Reid, Ed.D, Executive Director, National Society of Black Engineers
C. Milano Harden, President & CEO, The Genius Group/TGG Reggie Hammond, Senior Strategist, The Genius Group/TGG Auston Kennedy, Shanice Shaunders, D’Andre Waller, Research Associates, The Genius Group/TGG
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NATIONAL SOCIETY OF BLACK ENGINEERS
READY, SET, GO!! A BOLD BUT BALANCED STRATEGIC DIRECTION
Opportunity In the Crisis The Chinese characters for Crisis ( 危机 ) embody both danger and opportunity. For well-prepared
Black Engineers and diverse STEM professionals all of these environmental uncertainties (i.e. the global COVID-19 pandemic and the nation's ongoing confrontation with systemic racism) may collide into unprecedented opportunity. Mainly, because at the heart of the desperately needed medical, environmental and social innovation are all the things engineers do best - solve problems, design solutions and build futures.
At its best, the engineering mindset focuses on blending creativity, method, imagination and a unique set of skills to transform problems into just-in-time, real-world innovation. 2020 has opened a new era that may be best characterized as a time of dramatic, accelerated change. Black engineers will be called upon to use their creative imagination to confront, tackle and solve a whole range of novel technical and adaptive challenges. In many instances, real lives and community well-being will hang in the balance. Paradox: Strategic Planning Amidst Disruption The Leadership of the National Society of Black Engineers (NSBE) recognizes that despite the uncertainty, disruption, and chaos happening around us, a focus on defining a clear strategic direction is even more critical in such times if we hope to see NSBE's mission achieved. Against this rapidly shifting backdrop towards novel global challenges and dramatic social change, the National Society of Black Engineers’ (NSBE) Strategic Planning Task Force (SPTF) undertook its strategic planning exercise. Given what has always been at stake for Black communities – full access and inclusion to equitable career opportunities in the context of the STEM field’s particularly slow embrace of diversity and inclusion and America’s systemic racism - the exercise sought to build upon NSBE previous bold 2025 Goals to graduate 10,000 Black engineers/year and encourage 7th-12 graders to imagine themselves and pledge to become tomorrow’s engineers.
Game-Change 2025 arms that Black engineers reflect one of the Black communities' sturdiest connections to the booming global STEM economy and the pay advantages and wealth-building potential associated with these fields. Given these pressing practical and social equity concerns, NSBE’s mission could not be more salient - to increase the number of culturally responsible Black Engineers who excel academically, succeed professionally and positively impact the community. Game-Change 2025 more sharply focuses the NSBE’s attention on strengthening this Community to Career to Community Continuum and the programmatic quality and infrastructure within and between each core developmental lane or pathway. This bold but balanced move better positions NSBE to balance the never-ending teeter between innovation and stability. On one hand, NSBE can take
The Community-Career- Community-Continuum
Community
Professional
Pre-Collegiate
Collegiate
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NATIONAL SOCIETY OF BLACK ENGINEERS
advantage of point-in-time opportunities to advance its cherished 2025 goal to produce 10,000 Black engineers; while also deepening its operational and financial resilience, measurement capacity and continuing to diversify its revenue streams. The Power of Good Questions The strategic planning exercise was anchored by three central questions - a question of strategic vision and identity, one of strategic action and direction, and finally one of capacity and pragmatism: Strategic Vision: Who is NSBE at its core, and what impact does it want to have in STEM, the Black community and broader society? While NSBE Vision statements answer this definitively, we employed the concept of ‘Vision Snapshots” to what NSBE vision commitment might actually create in the world in the future - a strong and steady stream of graduating college and graduate students, etc. See the Vision Snapshots examples to stir your imagination.
Given this Strategic vision, we next explored what Strategic Direction & Pathways have the most vitality and promise to express NSBE’s vision and identity?
Finally, what will it take in terms of capacity and competency over the next 4 years to achieve these ambitions?
These questions - especially the last - come with a cultural twist. They ask NSBE to evolve a new kind of cultural flexibility that allows it to “course create and correct” (when needed) and in the moments when rigor counts to more systematically document and measure progress.
Leveraging Accelerators, Navigating Inhibitors From this strategic planning exercise’s start to finish, the environment around NSBE - as a member-serving professional society - was rapidly changing. Timely research by McKinley Advisors 1 and the Association Lab 2 provided some clear clues on the future environment and anticipated impacts on events, members and sponsors. Many of the top insights resonated with the exploration with NSBE members through the NetPromoter survey and the qualitative Listening Post inquiry. NSBE would have to find creative ways to address a number of competing demands: Sharpen its value proposition and where possible investment in members. Preserve its operational core strengthening the quality and timeliness of information and financial resilience and revenue diversity. Rapidly evolve virtual engagement and distant learning platforms and experiment with new and dierent member engagement tactics especially for collegiate members who may confront face-to-face schooling closures which can lead to greater isolation.
1 McKinley Advisors, Prosperity and Adversity: A Decade of Data and Insights, May 14, 2020, Washington, DC 2 Association Laboratory, Inc., The Strategic and Economic Impact of COVID-19 on Associations, March 2020, Chicago, Illinois
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Given these shifts, the Strategic Direction aspect of the planning exercise took on several important assumptions. The 3 SPTF Working groups had to assume that:
Future member engagement may reflect strikingly dierent opportunities to engage and in the short term have less or dierent kinds of face-to-face interaction (i.e. perhaps less dependence on flagship events like Annual Convention); The possibility of a budget-zero assumption. Each SPTF workgroup had the same basic point of departure - needed to creatively “build on” existing resources or clarify the places existing strategies or interventions might be strengthened/augmented. The idea of better leveraging the rich and diverse supply of human talent and social connections NSBE members’ have available across its various student leaders, Special Interest Groups (SIGs), chapters, regional leaders and Board of Corporate Aliates (BCA) and other partners. Each new group of annual NSBE leaders will have the opportunity to review (and sometimes re-shue) the “just-mix” of priorities, critical action and indicators important to fuel NSBE achieving its vision and mission Building Strategic Direction Pathways With these assumptions as backdrop and consultant facilitation, the SPTF working groups (led by a key SPTF member with subject matter expertise and practical experience) built their respective Strategic Direction pathways (i.e. Ready! - the PreCollegiate Engagement pathway; Set!! - the Scholastic Achievement pathway, and finally GO!!! - the Professional Advancement pathway). Each SPTF workgroup gave thoughtful time and attention to the mix of elements necessary to appreciably advance movement across their part of the developmental continuum. They imagined their pathway spanning a set of years, experiences and community partners (i.e. schools, mentors and support organizations) who would marshall a proven set of programmatic strategies and interventions, partnership and all the coordinated footwork, improvisation and social capital that created repeatable success and PULLED students from pre-collegiate experiences through the seminal College experiences, and into to their Professional careers. Each workgroup built their Strategic Direction pathway with attention to the following three (3) elements: the capacity for and right mix of evidence-based and practice-proven programmatic interventions that reflects members and stakeholders’ needs, aspirations and development goals ; an approach that can appreciably advance NSBE’s critical action initiatives. Within the scope of its current organizational resources; and A destination that student, executive and board leadership, members and stakeholder partners will journey forward to realize important results.
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NATIONAL SOCIETY OF BLACK ENGINEERS
CONCLUSION: A SANKOFA MOMENT: Transforming Community and the World!
With this 2020 Strategic Plan, NSBE consolidates and refines its uniquely-positioned Community to Career to Community Continuum . The Plan highlights its strategic vision visually and articulates a complete map of the strategic direction with sharp focus on the three, core developmental pathways during the pre-collegiate incubation time, the collegiate actualization phase onto the professional manifestation phase. Yes, the dual pandemics of COVID-19 and systemic racism will continue to rage, but NSBE will stay the course and continue undistracted on its 2025 goals of stewarding the movement of talented
Black students from their entry point in community through to successful careers.
The Sankofa is the Ghanian mythical bird that flies forward with its head turned backwards while its feet face forward carrying a precious egg in its mouth (symbolic future generations). Sankofa is a word in the Twi language of Ghana that means "Go back and get it, fetch what you forgot".
This plan allows NSBE a unique opportunity to give new energy and needed attention to
renewing each of its core developmental pathways. From a young person’s earliest moments of pre-collegiate interest in Engineering and STEM to the more mature, mid-career Engineer’s gaining strides at work, this plan doubles down on the dual tasks of innovating needed progress (in the places needed) but also preserving the core. Without unnecessary prognostication, several realities have become self-evident. Engineering and by extension STEM careers will continue to drive the economy and with this Strategic Plan, NSBE puts forward a powerful Strategic Vision and Direction where Black engineers are critical features of every aspect of the new World being born. NSBE members will be meaningfully represented in the academy as students and teachers. NSBE members will join the ranks of new history makers innovating real-time solutions right where they are needed most. NSBE members will populate the ranks of new media formats yet imagined as content creators and platform designers. Finally, NSBE members will take their place as the new Space icons, C-Suite occupants and a burgeoning class of future philanthropists making transformative social and community impacts.
Taken altogether, every place where innovation and real-world solutions are needed NSBE members will be right there.
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NATIONAL SOCIETY OF BLACK ENGINEERS
OUR VISION What we want to see
WE ENVISION A WORLD IN WHICH ENGINEERING IS A MAINSTREAM WORD IN HOMES AND COMMUNITIES OF COLOR, AND ALL BLACK STUDENTS CAN ENVISION THEMSELVES AS ENGINEERS.
IN THIS WORLD, BLACKS EXCEED PARITY IN
ENTERING ENGINEERING FIELDS
EARNING DEGREES
SUCCEEDING PROFESSIONALLY
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VISION SNAPSHOTS // What photos do we aspire to see in the future We envision a world in which Engineering is a mainstream word in homes and communities of color and all black students can envisions themselves as engineers
THINK BIG 2025
READY
SET
GO
CEO Media networks STEM 10,000 by 2025 Nobel Peace Prize
Pulitzer Prize
global tech firms
Internationally Recognized New Strategic Partners
Corporate Career Entrepreneurship Academia
Black faculty
Global presence
OUR VISION SNAPSHOTS
Graduate with a 3.20 GPA or better
NSBE featured
Venture capital and technology companies
University Partners
Communities of color Prestigious awards such as Kennedy Honors or Black Girls Rock
Being focused in STEM and STEAM
Sitting on boards Visible black professors
Get into a college or University STEM/Engineering Program
Professional Advancement
GO!
Interest in STEM Engineering Computer Science
ON YOUR MARK! Giving to Community READY! SET! Scholastic Achievement Pre-collegiate Engagement
Black engineering college students in study groups supporting each other’s academic achievement
NSBE professionals are mentors and mentees in the mentoring program
Black children are aware of STEM
Black kids are actively engaged in STEM
NSBE members engage campus faculty
NSBE Professionals are growing their technical expertise and professional development
Black kids developing STEM proficiency and academic excellence
Black engineering students have toolkits, mentors and special interest groups to support their academic experience
NSBE professionals are exemplary leaders
Black high school students are college ready and targeting engineering careers
NSBE actively developing leaders through chapter, region, national operations
NSBE professionals are community servants and emerging philanthropists
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NATIONAL SOCIETY OF BLACK ENGINEERS
VISION SNAPSHOTS // What photos do we aspire to see in the future
We envision a world in which Engineering is a mainstream word in homes and communities of color and all black students can envisions themselves as engineers
THINK BIG 2025
Every NSBE member excels to a 3.2 grade point average (GPA) or above.
NSBE members lead in senior and executive levels of industry, academia and government.
NSBE contributes to a healthy, vibrant education system, K-16
NSBE creates positive cultural influence and positive connotations around being Black engineers, entrepreneurs, etc.
Graduating students that pursue advanced degrees and / or become experts in their profession
Black C-Suite executives are NSBE members and NSBE members getting into key leadership positions
Content Creators and Authors: Developing and creating content / materials that are aligned with the cultural experiences of Black people
NSBE has leadership and presence in broader education and professional learning areas
Collegiate NSBE members propelled into the corporate space (rocket launchpad)
NSBE members are branded as innovators and exemplars.
Famous engineering icons are visibly a part of NSBE
NSBE and NSBE members influence policy that broadens participation in STEM and removes structural barriers for aspiring Black engineers.
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NATIONAL SOCIETY OF BLACK ENGINEERS
VISION SNAPSHOTS // What photos do we aspire to see in the future
In this world Blacks exceed parity in...
ENTERING ENGINEERING FIELDS
SUCCEEDING PROFESSIONALLY
EARNING DEGREES
NSBE members on networks like CNN giving talks on STEM; and being the go-to subject matter experts. Black students in engineering courses see themselves represented in faculty, sta and other students
More engagement by more companies with universities
NSBE members being named CEOs.
NSBE members make societal, technology and business impacts receiving global and national More NSBE members who are heads of global tech firms that are internationally noticed
Engineering is an accessible and encouraged career
NSBE featured or mentioned in prestigious events such as Kennedy Honors or Black Girls Rock (ie Dr. Njema Frazier)
Black professors as role models for black and white students.
accommodations (ie Nobel Prize, Pulitzer, etc)
A formal outreach or communication to maybe a governing body of engineering tech schools or
Every company, private, public would want to be a sponsor or a board member of NSBE
Provides a STEM learning lifecycle for our black youths so they are college ready
engineering presidents
NSBE leaders speaking and teaching to collegiate and
Handshaking with world leaders and big decisions that are being made
Hosting listen and learns at universities and meeting with deans
professional audiences to engage and advance NSBE's mission.
Engagement with venture capital and
Programs and strategies to support faculty and academic sta.
Highly engaged stakeholders with voice into NSBE plans and actions.
technology companies
Every sector would be able to identify a NSBE person, sitting on boards, sitting in CEO, professorial, and
NSBE positioned to be the hallmark of
More NSBE black faces in white places, speaking and engaging.
aspiration for young black children
administration positions.
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NATIONAL SOCIETY OF BLACK ENGINEERS
DIFFERENTIATORS // What we must do dierently going forward
CAPITALIZE on the new normal
EVOLVE from a year to year; event management / postponement posture to a visionary, programmatic perspective ensuring the future of NSBE
Online and VIRTUAL EDUCATION experiences are no longer nice-to-haves and are now must haves/absolutely required
Have data to support and inform our performance narrative and ACCELERATE the path that we’re on.
Create a CHAIN OF INFORMATION SHARING across the board, creating a system of cohesion and inclusion.
Understand what EDUCATION looks like IN A NEW ERA and what NSBE’s role is in that transformation.
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HEADLINE INDICATORS // How we will measure our progress and impact
GAME CHANGE 2025: POWERING 10K
GAME CHANGE 2025 is a strategic plan but it is also an integrated framework of carefully selected goals, targeted critical initiatives and aggregated metrics across an ecology of eort singularly focused on helping NSBE as an organization - like a well-oiled machine - appreciably advance its ultimate goal of 10K Black Engineers by 2025. However, like any engine there are many key components (i.e. gears, cylinders, values) across NSBE’s Community-Career-Community Continuum that need dierent things - some specific improvements and other innovations - across the 5 areas of Strategic Focus (i.e. Ready, Set, Go, Brand and Grow) so that they are better primed to work synergistically. Some NSBE chapters and groups may need dierent supports to more fully come on line, while other strategically well-positioned areas will form a vanguard capturing new opportunities for easy progress on behalf of the whole. The following sections lay out GAME CHANGE as a body of work with implementation and measurement details. These clear elements will enable each area of NSBE to prioritize the elements of GAME CHANGE 2025 most resonant and relevant to meeting its members' priority needs.
At the same time, this big picture view will help each key area of NSBE fashion an annual execution response that helps their component powerfully contribute to GAME CHANGE's core Strategic Directions and Priorities.
Awareness
Engagement
STEM Proficiency
Engineering: MainstreamWord
NSBE Pre-Collegiate Programs
K- 2 3 – 5 6 – 8 High School Collegiate
10k Black Engineers by 2025
READY
SET
Black Engineers
GO!
INFLUENCE AND IMPACT // Metrics we will follow and periodically report READY SET GO
ENROLLMENT • African American Engineering Enrollment • African American College Enrollment
GRADUATION Engineering Degrees Earned ByAfrican Americans (Goal: 10k per year)
ENGINEERING EMPLOYMENT Employed Black Scientists And Engineers, As A Percentage Of Selected Occupations
• All occupations 6.8 • S&E occupations 4.8
Percentage of Black Freshmen in Engineering (currently 2%)
Black Engineering Degrees Conferred • Bachelors - 5,080
• Social and related scientists 7.4 • Computer and math scientists 5.1 • Computer system analysts 7.8 • Engineers 4.3 • Physical and related scientists 3.9 • Life scientists 2.5 PLACEMENT AFTER GRADUATION • Black Engineers In Full-time Jobs Within 6 Months Of Graduation (Benchmark – 46% Compared To 71% For White And 52% For Asian)
• Masters - 1,362 • Doctoral – 221
Percentage of Engineering Degrees Awarded to Blacks • Average African American Engineering Retention Rate (First-Second Year) • Average African American Engineering Graduation Rate • Bachelor's Degrees Awarded to African Americans - Engineering - Computer Science
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MEASURE AND MANAGE // Metrics we will use to indicate our pace of progress and performance READY SET GO HEADLINE INDICATORS • Number of students in READY pipeline segment to meet 10k goal • Number of students lost by Reason HEADLINE INDICATORS • Number of students in SET pipeline segment to meet 10k goal HEADLINE INDICATORS PROGRAM DEPLOYMENT SUCCESS ROLL UP SCORECARD
CHAPTER – REGIONAL - NATIONAL By program (Mentorship, Professional Development, Leadership Development, Community Service, Philanthropic)
ACADEMIC ACHIEVEMENT • Average GPA (Engineering and Overall)
AWARENESS • Number of Unique Students Reached • Program Evaluation Scores ENGAGEMENT • Number of Students Engaged • Program Evaluation Scores (Teacher, Program Leader and Parent Evaluations) PERFORMANCE • Average Student Performance Metric • Program Evaluation Scores RETENTION • Percentage of Students Passed Forward
• Number of chapters with program launched • Percentage of chapter members engaged • Number of NSBE Professional members engaged in Pre-Collegiate activities and/or with children in NSBE Jr. programs • Number of Professionals Engaged
6-Year Graduation Rate for Black Engineering Students in the US • Average Time to Degree (BS) • Bachelors, Masters, Doctoral
Engineering Degrees Awarded (by race, gender, major, institution type, region) • Internships, Co-ops, and Permanent Job O ers PROGRAM DEPLOYMENT SUCCESS ROLL UP SCORECARD CHAPTER – REGIONAL - NATIONAL By program (Facilitated Study Groups, Self-Organized Study Groups, Study Skills Workshops, Faculty Engagement, Special Interest Groups) • Number of chapters with program launched • Percentage of chapter members engaged • Number of Students Engaged Facilitated Study Groups • Number of Facilitated Study Groups for challenging course materials led by upperclassmen, graduate students or Post-Docs • Number of Courses/Subjects/Specific Classes Perceived as Challenging by NSBE chapters Study Groups • Number of Study Groups for challenging course materials self-organized by NSBE Chapter members Study Skills Workshops • Number of Study Skills Workshops occurring at the Chapter Level led by Local NSBE Professionals or NSBE Upperclassmen Multicultural Engineering Program (MEP) & Faculty Engagement • Number of engagements with MEP and/or categorized by type (i.e., financial resources, academic resources/programmatic supports, host receptions, etc.)
Mentorship, Community Service & Entrepreneurship
• Number of Successful Mentors and Mentees matches for a set period of time that would represent success (i.e. capturing that the matches happened and persisted) • Number of NSBE SIG Members/Leaders providing mentorship or advisory roles for Collegiate and NSBE Jr. members across the CCC Continuum • Number of NSBE members connected to Corporate Search or Talent Acquisition opportunities in a given year (establish a baseline first) • Number of NSBE members connected with or completing Executive Development and placement program experiences. • Number of NSBE members explicitly expressing • Monitor how NSBE WHQ provides dierentiated levels of support (i.e. financial and manpower) to respective Specific Interest Groups (SIGs) based on their level of Community Service Technical Development • Number of NSBE members participating in NSBE Grand Challenges • Number of NSBE supported or collaborative networking opportunities between Technical content providers and Members • Number of Memoranda of Understanding entrepreneurial interests or working in a entrepreneurial space (i.e. own enterprise, tech-start-ups, tech incubator) (MOUs) providing NSBE members low/discounted to no-cost technical development resources and/or opportunities Philanthropic Development • Number of NSBE members providing Board service on Nonprofit (especially private foundation) Boards • Number of and amount of Annual Donations from NSBE Members • Number of new Networking opportunities with various members and sta of organized philanthropic organizations (i.e. Association of Black Foundation Executives, Council on Foundations, etc.) • Number of Partnerships formed between Wealth Management organizations to provide NSBE members education on Charitable Giving, Wealth Management, Employee Match Programs • Careful Annual/Semi-Annual Tracking of NSBE Members
Program to Program For each grade group
K – 2 3 – 5 6 – 8 9 – 12
READY- STEM/ Engineering Awareness Measures • Number of Targeted Campaigns via social media to schools, parents and guardians • Number of Live virtual webinar formatted oerings • Number of Do-It-Yourself At-Home skill development activities downloads or check-ins • Number of New Linkages to existing STEM/STEAM education resources, tools • Number of Young people, teachers or families accessing Virtual Learning Tours READY- STEM/Engineering Engagement Measurement • GOALS: - 50% of Students from Each region in the STEM/Engineering Awareness Program enrolled in SEEK Camps - 25% increase in NSBE Jr. program participants in the same regions READY- STEM/Engineering Engagement Development (Draft) • 75% NSBE Jr. students from grades 3-5 into the grades 6-8 grade program
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THE COMMUNITY-CAREER-COMMUNITY-CONTINUUM:
RE-ENVISIONING THE NSBE JOURNEY
SCALE SMART
START SMALL
THINK BIG
CEO Media networks STEM 10,000 by 2025 Nobel Peace Prize
Pulitzer Prize
global tech firms
Internationally Recognized New Strategic Partners
Corporate Career Entrepreneurship Academia
Black faculty
Global presence
OUR VISION SNAPSHOTS
Graduate with a 3.20 GPA or better
NSBE featured
Venture capital and technology companies
University Partners
Communities of color Prestigious awards such as Kennedy Honors or Black Girls Rock
Being focused in STEM and STEAM
Sitting on boards Visible black professors
Get into a college or University STEM/Engineering Program
Professional Advancement
GO!
Interest in STEM Engineering Computer Science
ON YOUR MARK! Giving to Community READY! SET! Scholastic Achievement Pre-collegiate Engagement
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READY! PRE-COLLEGIATE ENGAGEMENT: Helping NSBE Pre-Collegiate Be READY & RISE!
THINK BIG
CEO Media networks STEM 10,000 by 2025 Nobel Peace Prize
Pre-Collegiate students from Kindergarten through Grade 12 represent NSBE’s future promise and supply of potential collegiate students. However, systematically exposing, engaging and preparing these students across the early developmental and academic life span takes a variety of distinct engagement, academic/learning and enrichment strategies and tactics best delivered by prepared, well- trained and energetic NSBE student and professional member-volunteers, community and academic partners. The Pre-Collegiate Strategic Direction workgroup especially acknowledged the importance of segmenting this broad age range into a continuum of 4 core age/grade oriented groups: K-Grade 2;, Grades 3-5 (SEEK and NSBE Jr.); Grades 6-8 (NSBE Jr.); and a high school grouping Grades 9 – 12
Pulitzer Prize
SCALE SMART
global tech firms
Internationally Recognized New Strategic Partners
Corporate Career Entrepreneurship Academia
Black faculty
Global presence
OUR VISION SNAPSHOTS
Graduate with a 3.20 GPA or better
NSBE featured
Venture capital and technology companies
University Partners
Communities of color Prestigious awards such as Kennedy Honors or Black Girls Rock
START SMALL
Being focused in STEM and STEAM
Sitting on boards Visible black professors
Get into a college or University STEM/Engineering Program
Professional Advancement
GO!
Interest in STEM Engineering Computer Science
ON YOUR MARK! Giving to Community READY! SET! Scholastic Achievement Pre-collegiate Engagement
(NSBE Jr., college ready). Each group would receive dierent exposures, engagements, level of mentorship/tutoring or other supports. The end-game is to use this period to create deep academic readiness and career interest in engineering academic programs and/or STEM careers.
Member / Stakeholder Engagement: Who are the current/ potential personal and professional connections involved in this experience? What role do they play?
Focus Area: What type of
Program Description: How is this experience, currently inspiring and transforming?
Suggested Changes Necessary: What will we change about the current experience or what should we add to provide additional value to the member?
experience will provide value to the member?
STEM AWARENESS PROGRAM (SAP) SAP is an introductory program that has the goal of reaching K-2 students in at least 1 major city in each of NSBE’s 6 regions beginning in Fiscal Year (FY) 2021. In a Start Small perspective, SAP will begin in 1 major city per region (FY 2021) and then expand to other viable cities and regions sensibly from FY 2022 through FY 2025. A group of NSBE Pre-Collegiate (PCI) sta and stakeholders will create expansion and viability criteria that include ownership and participation by the National Executive Board (NEB) PCI and regional leadership as core components. Additionally, the communications chair or relevant leader will develop and implement a companion SAP communication strategy that incorporates the new Kindergarten-2nd grades (K-2), 3rd-5th grades (3-5), 6th-8th grades (6-8) and 9th-12th (9-12) grades groupings; and provide more “In the Know” awareness of NSBE’s variety of K-12 programs and supports. The new SAP will encompass a number of key elements: a curriculum that includes a toolkit with hands-on activities for K-2 students, clear support roles and responsibilities for key players (i.e. parents, teachers, mentors); a stakeholder engagement plan (i.e. for Business and Corporate A¢liate partners, the National Executive Board, Regional and Chapter leaders, World Headquarters, etc.); implementation guidance; key objectives and proposed performance metrics; and finally a signature program plan with a straw man to test and align program implementation and logistics.
Awareness of STEM (Kindergarten – Grade 2) Program
WHAT: Provide an introduction to the K-2 nd grade community, so they get a first-hand touch of STEM related activities. And also provide this group with mentors/role models and resources to STEM. HOW: Formal outreach at schools, Annual Conventions and FRCs TORCH program…is it within the existing mission or do we need to modify (TORCHfest is a recruiting event to attract non-NSBE Jr students) Remote (virtual)
NSBE Members:
Chapter Leadership • TORCH Chair • PCI Chair
Chapter members.
Regional Leadership • TORCH Chair • PCI Chair National Leadership • TORCH Chair • PCI Chair
School System administrators, (help
structure group sessions, and perhaps compensate facilitators, recruiting facilitators, provide, orientation, training, etc.)
Industry and community partners (i.e. Museums)
outreach and programming
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NATIONAL SOCIETY OF BLACK ENGINEERS
Program Example: In conjunction with a signature program or event, each year a team representing a strategic mix of the NSBE’s current PCI eco-system (i.e. key designated leadership and stakeholders like NEB, WHQ sta, Collegiate and Professional chapters, Regional team and BCA/Industry partners) would partner with a local school district to conduct K-2 programming with a host city/organization/sponsor. A NSBE Jr. and/or SEEK camps, if viable, can be leveraged to showcase benefit of students advancing to 3rd to 5th grade curriculum, etc. That way NSBE demonstrates value proposition and further brands themselves as an Engineering Organization of Choice. STEM AWARENESS PROGRAM COMMUNICATION STRATEGIES Currently, the Pre-Collegiate (PCI) area relies on the following communication tactics - website information, e-mail blasts, printed information packets and social media funded from the Pre-Collegiate area’s budget. Start Small: New Communication Experiments Moving forward, the PCI Strategic Direction Workgroup proposes experimentation with some new communication tactics including: • More targeted campaigns via social media to schools, parents and guardians; • Live virtual webinar formats; • Do-It-Yourself At-Home skill development activities. Scale Smart: Future Communication/Outreach Innovations These kind of small-scale, more dynamic experiments eectively communicating with schools, teachers and parents/guardians would help clarify the future development of the following more stable tools: • Establishment of a toolkit/curriculum (accessible via NSBE’s website) for at-home use; • New, more meaningful linkages and ability to leverage existing STEM/STEAM education resources, guidance and tools. • Development of Virtual Learning Tours that tantalize young people and excite and enlist their schools, teachers and parents/guardians’ support. • Based on the above learning experiments, consider fresh, new and dierent ways to leverage the NSBE KidZone brand. Metric Development Establish a 2025 goal/target to develop meaningful PCI program and activity level metrics (i.e. student performance/learning, program impact and eectiveness). These PCI metrics would empower the PCI eco-system stakeholders to make data-informed decisions and program modifications to best support PCI students, especially as they transition/progress through the PCI pipeline aspect of the broader NSBE Continuum all the way to successful college entry.
17
NATIONAL SOCIETY OF BLACK ENGINEERS
Member / Stakeholder Engagement: Who are the current/
Focus Area: What type of experience will provide value to the member? Engagement in STEM (Grades 3-5)
Program Description: How is this experience,
Suggested Changes Necessary: What will we change about the current experience or what should we add to provide additional value to the member?
potential personal and professional
currently inspiring and transforming?
connections involved in this experience? What role do they play?
Engagement Program (EP) EP GOAL: 50% of the students participating in the new Awareness programming from select test cities & regions will successfully transition into enrollment into SEEK Camps; and NSBE Jr. program participation will increase in those select city & regions by 25%. a. After 2nd grade, students previously in the K-2 grade pathway will be transitioned to NSBE Jr. and SEEK as they begin in the 3-5 pathway. b. The new, expanded communications program, curricula and tool-kits will now include key enhancements and modifications (i.e. better dialogue/communication between PCI stakeholders and SEEK/NSBE leadership, new curriculum and toolkit supports, and newly developed metrics to support learning, program eectiveness and accountability. c. Signature PCI programs - SEEK Camps and NSBE Jr. - will be reviewed and where necessary to support better integration within NSBE and the existing program activities. d. There should be a new focus on incentives and support to keep students connected and help them transition into the next age- grade group (i.e. 6-8 grades). Considering the NSBE ecosystem, PCI stakeholders will initially look at the most thriving SEEK cities to advance this new strategy. In a later phase, the remaining (but still maturing) cities can be incorporated into the new strategy with the benefit of early lessons and their potential for sustainability. ----------------------------------------------------------------- Strategic Communication to enable the ENGAGEMENT PROGRAM: Currently, the Pre-Collegiate (PCI) area relies on the following communication tactics - website information, SEEK communication sent out via NSBE magazine, local new features and NSBE SEEK Instagram through NSBE Jr. Advisors. The PCI Strategic Direction workgroup proposes the following: Start Small: New Communication Experiments • Create programmatic tactics to deliberately convert SEEK attendees into NSBE Jr. members; • Further develop the “NSBE Jr. Night” feature in the current SEEK curriculum; • Shift focus to Key Local Area growth vs. National Growth focus; • Explore the development of uniform metrics/dashboard and tracking systems (leveraging Dr. Rochelle Williams). Future Focus Develop the following program elements and student-centric toolkits to strengthen program delivery and systematize communication with the PCI ecosystem and across key stakeholders: • Implementation steps • Best practices • Case studies
WHAT: Provide
NSBE Members:
introduction to NSBE and other STEM related organizations that provide formal programs where students will actively engage in STEM education and mentorship. HOW: Introduce NSBE Jr. program membership and participation in SEEK program. Engagements and partnerships from the above will be via: • Host Schools • Education and Industry Partners • Mentors/ Advisors • Other Schools
Chapter Leadership Chapter members, especially • PCI Chair
Regional Leadership • PCI Chair
National Leadership • PCI Chair
NSBE WHQ Programs department
Parents/guardians
Churches
Host Schools
Education and Industry Partners (i.e. NSF)
Local School District
Black Greek Lettered Organizations (BGLOs)
Project Lead the way or other early STEM initiatives (This can be for all K-12 demographics)
• Evaluation forms • Sample budgets
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Member / Stakeholder Engagement: Who are the current/ potential personal and professional connections involved in this experience? What role do they play?
NATIONAL SOCIETY OF BLACK ENGINEERS
Focus Area: What type of
Program Description: How is this experience, currently
Suggested Changes Necessary: What will we change about the current experience or what should we add to provide additional value to the member?
experience will provide value to the member?
inspiring and transforming?
Development into STEM (6th Grade - 8th Grade – NSBE Jr.)
STEM Development Program (SDP) The purpose of the STEM Development program is to provide 6th-8th NSBE Jr. students with the developmental experience and STEM related skill building as well as the early exposure to STEM content and concepts so they can increase their academic and STEM proficiency. GOAL: 75% or more of NSBE Jr.’s 3rd-5th students advance to the next 6th-8th grade NSBE Jr. program component. a. The new, expanded communications program, curricula and tool-kits will now include key enhancements and modifications to better address the 6-8th students needs, and also enhance communication between PCI stakeholders and NSBE Jr. leadership. When necessary new STEM development program metrics would be developed to support learning, program e¢ectiveness and accountability. b. The signature program components for the 6th-8th NSBE Jr. students will be reviewed and where necessary elaborated to better support the students and these new program components’ integration with the existing NSBE Jr. program c. A STEM Development program sustainability draft model would be developed to explore what it will take for this new component to have continuity and be sustainable (i.e. straw man for structure, logistics, funding, sta£ng, volunteers). The new STEM development program would be advanced in each of the regions and chapters after a period of testing on a smaller scale and some review of the prototype experience and straw man model for sustainability.
WHAT: Provide a
Professionals Chair
developmental experience for this segment of NSBE Jr. to excel academically and increase their proficiency for STEM. HOW Sustaining a program to enhance development of STEM related skills, content, concepts, etc. to prepare future engineers. Collegiate/ Professional chapters actively executing programs
NSBE Members:
Chapter Leadership Chapter members, especially • PCI Chairs
Regional Leadership • PCI Chair
National Leadership • PCI Chair
NSBE Jr. advisors
NSBE WHQ Programs department
Local School District
Attract and retain advisors who exhibit educational leadership
Parents/guardians
Churches
NSBE prepares and delivers toolkits for advisors and chapters (Collegiate chapters/ professionals are doing this programming too). (Historical info: 5139 NSBE Jr. Members - Grades 3 – 12; NSBE Jr. started in 1990; PCI started 1988)
Host Schools
Education and Industry Partners (i.e. NSF)
Expansion plans call for a minimum of 5-10 chapters per region to begin advancing the program. Chapters with mature 3rd-5th grade activities would be prioritized and have a vision for supporting 9-12 college readiness.
Black Greek Lettered Organizations (BGLOs
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NATIONAL SOCIETY OF BLACK ENGINEERS
Member / Stakeholder Engagement: Who are the current/ potential personal and professional connections involved in this experience? What role do they play?
Focus Area: What type of
Program Description: How is this experience, currently inspiring and transforming? WHAT Provides activities for students to discover firsthand how engineering and technology relate to the world around them; and discover their excitement around engineering excellence, leadership, technical development and teamwork. HOW Targeted preparation (i.e. SAT, college prep, etc) via collegiate/ professionals
Suggested Changes Necessary: What will we change about the current experience or what should we add to provide additional value to the member?
experience will provide value to the member?
Applications of STEM – College Readiness (9th Grade – 12th Grade – NSBE Jr.)
STEM APPLICATIONS - College Readiness The new STEM Applications program component for students in the 9th-12 grade pathway help students discover firsthand how engineering and technology related to the world around. The STEM Applications program aims to help students tap into the excitement of engineering and the underlying values of excellence, leadership, technical development and teamwork that underlie its professional practice. The STEM Awareness curricula, tool-kits, communications will be adjusted to be appropriate for high school students in the 9th-12th grade pathway and mindset. The communication messages will shift and begin to prepare these high school students for a professional world that does not look like them. Performance metrics will shift to align with the nuances and needs of this grade pathway. The signature program for the high school grade pathway is NSBE Jr. and NSBE PCI sta and stakeholders will review and where necessary update materials. To support the expansion and sustainability of these new program components; and to better engage key PCI support partners (i.e. academic/MEP partners, industry partners, Collegiate NSBE chapters) important to help shape these college-ready students matriculation to the collegiate level, a straw man model will be developed. It will explore program structure, logistics, stakeholder/ advisor engagement and the cost and stang associated with these improvements/changes. To advance the new STEM Applications program component, a group of NSBE PCI sta and stakeholders will focus on enlisting 5-10 select chapters to test, learn from and refine this program component; and then build new bridges to the appropriate NSBE College chapters, university and industry partners, NSBE Professional chapters and National Executive Board and World Headquarters (WHQ) leadership. Program advancement should continue to focus on the 5-10 earlier selected chapters with work to connect the dots with the applicable College NSBE Chapters, University/Industry Partners, Professional chapters and NEB/NSBE Headquarter leadership. Metrics will now have some continuity and help demonstrate students that engage in and complete NSBE K-12 programs can be college-ready for engineering. These more integrated metric-driven data will help both advance the PCI programming and better link it to Collegiate-level success. They will also ultimately help clarify and link the PCI programmatic & engagement contribution to the overall goal of graduating 10,000 Black engineers by 2025.
NSBE Members:
Chapter Leadership Chapter members, especially • PCI Chair
Regional Leadership • PCI Chair
National Leadership • PCI Chair
NSBE WHQ Programs department
Local School District
Parents/guardians
Churches
Host Schools
Technology enrichment curriculum
Education and Industry Partners (i.e. NSF)
Black Greek Lettered Organizations (BGLOs)
On-line learning Platforms (i.e. Aleks)
Universities/Academic • Role Models
• Multicultural Program Administrator (i.e. MEP, EOF, Upward Bound, etc.) Project Lead The Way (oers college credit engineering curriculum in college at some high schools)
Competitions (TMAL, Math Counts, FIRST robotics, etc.)
College/University tours , STEM summer camps via MEP programs (incl. scholarships)
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