YOUR EBOOK TITLE THE NEW CMA: COMPETITIVE NOT COMPARATIVE
THE PROCESS IN ACTION
At Focus 1st we are built on the phrase, “Showing is better than telling.” To best explain this process we are going to competitively position a home ‘live,’ or as live as we can in this format. I believe learning through doing things is one of the best ways to truly understand a new skill. We are doing this by walking through a real-world example. Let’s jump into the first step of this process using the home: 1234 Address St, Fort Collins, CO, as our example property. *As a quick note, you’ll probably guess the house at 1234 Address St is a fictional property. It is based on a real home, and all the data shown will be real data for the neighborhood I’m just keeping the real address off the book for homeowner’s privacy sake. STEP 1.1: Know the Subject Property STEP 1.2: Know the Wide Area Appreciation Trend STEP 1.3: Understand the Neighborhood Trends & Their Implications LOREM IPSUM STEP 1: UNDERSTAND THE AREA PATTERNS
Address: 1234 Address Street, Fort Collins, CO 80525 Neighborhood: English Ranch Total Square Feet: 3500 ft2 Finished Square Feet: 2500 ft2 Lot Size: 0.17 Acres
Bedrooms: 4 Bathrooms: 3 Year Built: 1996 Condition: Well taken care of, updated appliances, new furnace & water heater, original flooring and fixtures, original roof Features: Fenced yard, granite counters, full basement, 2 car garage Date Of Search & Pricing: Early May, 2023 Neighborhood Amenities: All houses fully fenced yards, mature trees, neighborhood park Layout of Home From Google Images: Interior road, not corner or cul-de-sac, not main thoroughfare, house is centered on lot with neighborhood standard large backyard and medium front yard, with multiple mature trees. *Google Images with the satellite view will give you all this information.* Last Sold Date: 1/1/2013 for $485,000 And just like that we have accomplished Step 1.1: Know the Subject Property . Obviously if you are doing this yourself it may take a minute to pull up a past MLS sheet or property records but it shouldn’t take too long.
Now that we know the city name from Step 1.1, let’s jump into the Step 1.2.
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