Launch | CWU College of Business

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DEGREES AND SPECIALIZATIONS • Bachelor of Science in Accounting • Bachelor of Science in Business Administration specializing in: • Business Analytics • Finance

ACCOUNTING Learn how businesses record, organize, appraise, and present their financial information. BUSINESS ANALYTICS Turn data to information. Learn how organizations collect, analyze, and interpret business data from databases and via text mining and web scraping. DIGITAL MARKETING Connect with customers online. Learn how to leverage digital channels (search, social media, mobile, email) to connect with current and prospective customers. ECONOMICS Help leaders make informed business decisions. Learn to gather, manage, and analyze economic and business data to understand and predict critical trends. ENTREPRENEURSHIP Learn how to create a business, scale it for profit, and use it to ethically address worldwide problems. FINANCE Manage capital and wealth. Learn how individuals, businesses, and governments acquire, manage, and invest funds. GENERAL BUSINESS Customize your business degree. Acquire the core competencies in business, analytics, accounting, economics, finance, management, marketing, and supply chain. HUMAN RESOURCE MANAGEMENT Learn how to recruit and retain employees, shape organizational culture and policies, and serve as business partners to an organization’s leaders. LEADERSHIP AND MANAGEMENT Lead and manage people at work. Learn how to ethically, empathetically, and equitably lead and manage individuals of diverse backgrounds to achieve organizational goals. MARKETING MANAGEMENT Create value. Learn how to understand and create value for customers, a core competency required of any organization that is to survive and excel within a competitive business environment. PERSONAL FINANCIAL PLANNING Become a Certified Financial Planner® and be uniquely qualified to help people solve financial problems and make plans to achieve their financial goals. SPORT BUSINESS Learn how to apply business principles in the sports industry as you prepare for a career in corporate, professional, intercollegiate, or

• General Business • Human Resource Management • Leadership and Management • Marketing Management • Personal Financial Planning • Supply Chain Management

• Bachelor of Science in Economics specializing in: • Economic and Business Forecasting • General Economics • Managerial Economics • Bachelor of Science in Personal Financial Planning • Bachelor of Applied Science in Supply Chain Management MINORS • Accounting • Business • Business Analytics • Digital Marketing • Economics • Entrepreneurship • Finance • Human Resource Management • Sport Business • Supply Chain Management

GRADUATE PROGRAMS

• Master of Professional Accountancy • Graduate Certificates in:

• Enterprise Process and Systems Integration • Human Resource Management • Professional Accounting • Professional Tax

amateur sports organizations. SUPPLY CHAIN MANAGEMENT

Learn how to efficiently deliver value to customers by recognizing and explaining how strategies and actions affect the performance of a company and its relationship with suppliers, customers, and the public.

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