“We do our own distribution in the greater Char- lotte Metro area. Outside of that, we partner with six wholesale partners who help distribute our product in the surrounding large markets like Greensboro, Raleigh, Asheville, Columbia, etc.
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We haven’t gotten full distribution yet to the coast of North Carolina, we hope to do that within the next year,” said Chris. The brewery has no plans to expand beyond the Carolinas, noting that the quality of the beer can suffer when it travels long distances. Tara goes on to say, “We’ve seen firsthand how beer, when it travels far, does not always hold up well. We’re very interested in keeping a close eye on quality. We made the decision that we really like being a local Carolina brewery.” For local beer lovers, as well as the whole city of Charlotte, that’s a very good thing.
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DECEMBER 2020 • SPOTLIGHT ON BUSINESS MAGAZINE
SPOTLIGHT ON BUSINESS MAGAZINE • DECEMBER 2020
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