The inflight magazine of Air Serbia Glavna i odgovorna urednica / Editor in chief Jelena Isaković Izvršna urednica / Executive Editor Jelena Pantović Urednički odbor Er Srbije / Air Serbia Editorial Committee
Nikola Vukomanović, Arsen Rudan Šef tehničke redakcije / Chief of the design and layout team Zoran Stojković Tehnički urednik / Design and layout editor Aleksa Vasović
Dizajn i lejaut / Design and layout Branko Mitrović, Gabrijela Čonkić Urednik fotograje / Photo Editor Vladislav Mitić Fotograje / Photography
Ovogodišnje Beogradske muzičke svečanosti održaće se od 6. do 19. oktobra u organizaciji Centra beogradskih festivala. Prema rečima Bojana Suđića, umetničkog direktora festivala, Bemus obećava niz vrhunskih muzičkih događaja koji po kvalitetu staju rame uz rame sa programima svetskih festivala te vrste. Programi 51. Bemusa održavaju se u Centru Sava , Kolarčevoj zadužbini, Kombank dvorani, Svečanoj sali Skupštine grada, Narodnom muzeju i Narodnom pozorištu. This year’s Belgrade Music Festival, BEMUS, will be held from 6 th to 19 th October, under the organistion of CEBEF, the Belgrade Festivals Centre. According to the festival’s artistic director, Bojan Suđić, this year’s BEMUS promises a number of top quality music events that have a quality that’s on par with the programmes of world festivals of this kind. The programme of the 51st BEMUS is being realised at the Sava Centre, Kolarac Endowment Hall, Kombank Hall, the Ceremony Hall of Belgrade City Hall, the National Museum and the National Theatre.
Vesna Lalić, Dalibor Danilović, Predrag Mitić, Nikola Olić, Matjaž Rušt, Mia Novakova, Jelena Janković, Natalija Miladinović, Sven Markuardt, Hardu Paetke, Katarina Ćirković, Marko Ocepek, Tomo Brejc, Boris Njegrić Foto agencije / Photo agencies Promedia, iStock Lektori / Copy editing Bojana Đurić, Nebojša Nestorović Prevod na engleski / Translation to English Mark Pullen Lektor za engleski / English Copy Editing Mark Pullen Oglašavanje / Advertising Media Impact Srbija Snežana Stojsavljević, izvršni menadžer prodaje oglasnog prostora / Executive Advertising Manager snezana.stojsavljevic@mediaimpact.rs, elevate@mediaimpact.rs Izdavač / Publisher Ringier Axel Springer Srbija Žorža Klemansoa 19, 11000 Beograd elevate@ringieraxelspringer.rs
Saradnici
U ovom broju / This issue’s contributors
Generalni direktor Ringier Axel Springer Srbija / CEO Ringier Axel Springer Serbia Jelena Drakulić Petrović Direktor izdanja / Publishing Director
Sreten Radović Štampa / Print Rotograka Subotica
Nikola Olić je fotograf poreklom iz Beograda. Mada već dugo živi u Americi, fotografiše na raznim lokacijama širom sveta svojim vernim jeftinim Nikon aparatom. Sa putovanjima je davno počeo kao dete jatovaca, otac mu je bio pilot na B-707, a majka stjuardesa. Za Elevejt je izabrao jednu od svojih najinteresantnijih fotografija, uz kratak opis i komentar. Nikola Olić is a photographer who was born and raised in Belgrade. Although he’s been living in the U.S. for a long time, he engages in photography all over the world, with his trusty cheap Nikon camera. He began travelling long ago, as a child of Air Serbia’s predecessor JAT – his father was a B-707 pilot and his mother was a flight attendant. He selected one of his most popular photographs to share with us for this issue of Elevate.
Miodrag Dimitrijević Sobinac strastveni je ljubitelj sporta i (pop) kulture. Ovaj Vranjanac je u rodnom gradu završio osnovnu školu i gimnaziju, dok je u Beogradu diplomirao na Filološkom fakultetu, na grupi za srpsku književnost. Uživa u pisanju, a svrab prstiju ga je odveo do sportskog novinarstva i povremene književne kritike. U ovom broju nam donosi priču o legendarnom Džokeru. Miodrag “Sobinac” Dimitrijević is a passionate lover of sport and (pop) culture. A native of Vranje, it was there that he completed primary and high school, before graduating from the Faculty of Philology, in the Serbian Literature group. He enjoys writing, and his itchy fingers led him into sports journalism and occasional literary criticism. For this issue he brings us a story about the legendary Joker.
Jasminka Luković Jagličić rođena je Kragujevčanka koja je završila Mašinski fakultet u Kragujevcu i stekla zvanje diplomiranog inženjera mašinstva, ali su joj i duša i srce uvek bili uz prirodu i na strani prirode. Nije zato čudo što se nalazi na mestu direktora Prirodnjačkog centra Svilajnac, o kom tako nadahnuto govori u ovom broju, da ćete sigurno poželeti da ga posetite. Jasminka Luković Jagličić is a native of Kragujevac who graduated from the Faculty of Mechanical Engineering in her home city as a mechanical engineer, but her heart and soul have always been with nature and on the side of nature. No wonder, then, that she finds herself in the position of director of the Natural History Centre of Serbia, which she speaks about with such enthusiasm in this issue that you will definitely want to visit it.
Havijer Vakas jedan je od onih koji su krivi za duh Španije u srpskoj prestonici, jer već godinama uređuje kulturni program u Institutu Servantes u Beogradu i vodi računa o saradnji srpskih i španskih Španijom nastavljajući da se usavršava, ali vas u Elevejtu vodi u svoj Madrid. Javier Vakas is among those who are “guilty” for the spirit of Spain being present in the Serbian capital, as he has spent years organising the cultural programme at umetnika, organizacija i institucija. Ovog leta Beograd je zamenio the Cervantes Institute in Belgrade, while he takes responsibility for cooperation between Serbian and Spanish artists, organisations and institutions. This summer he swapped Belgrade for Spain, continuing his advancement, but for this issue he takes you to his native Madrid.
Distribucija / Distribution Besplatno na svim letovima Er Srbije Free of charge on all Air Serbia ights
Materijali objavljeni u ovom izdanju vlasništvo su izdavača ili Er Srbije i ne mogu se reprodukovati bez pisanog odobrenja izdavača. Stavovi izneti u tekstovima su stavovi autora i ne mogu se dovoditi u vezu sa Er Srbijom ili izdavačem. Izdavač i Er Srbija odriču se odgovornost za sadržaj oglasa. All material is copyrighted and all rights are reserved. No part of this publication may be reproduced in whole or in part without the written permission of the publisher. Opinions expressed are those of the authors and cannot be related to Air Serbia. Air Serbia does not accept responsibility for advertising content. Air Serbia Review - besplatno na svim letovima Er Srbije / Air Serbia Review - free of charge on all Air Serbia flights / CIP - Каталогизација у публикацији Народна библиотека Србије, Београд • 659 • ELEVATE : the inflight magazine of Air Serbia / glavni i odgovorni urednik Jelena Isaković. - 2014 (avg.)- . - Beograd : Ringier Axel Springer Srbija, 2014 - (Subotica : Rotografika). - 27 cm • Mesečno. - Tekst uporedo na srp. i engl. jeziku. - Je nastavak: Air Serbia Review • ISSN 2466-4073 • Elevate (Beograd) • COBISS.SR-ID 222113804 • Copyright 2013 © Air Serbia All rights reserved
Godina izlaženja / Anoo XLIII Broj / Issue No. 310 Naslovna strana / Cover iStock
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