Elevate May 2019 | Air Serbia

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O ne of the most popular Montenegrins in the Balkans, whose song Po- gledi u tami [Views in Darkness] has become a kind of emotional an- them, this year marks an important jubilee – 20 years of success in his music career. Sergej Ćetković says of himself in jest that he’s an emo- tional sponge who absorbs untold and touching stories and, like an actor, journeys from role to role, encapsulating each of them. And proving that it’s going well for him is the fact that he’s endured on the scene for two decades. “I didn’t even consider that I’d be dealing with music in this way. When I turn around, I realise that I chose the right path, and what makes me proud are high-qual- ity songs, perseverance, consistency, but also the great trust of the audience, with- out whom I wouldn’t be where I am,” notes Sergej. At the beginning of his career, he had a very closed attitude towards people and the media, which led many to think that he was inaccessible and much old- er than he actually was. The story is completely dierent today, because life has brought him maturity and work has brought him experience, and this is also re- ected in his artistic and personal expression. When he released his rst album in 2000, named after his wife Kristina, his managers suggested that he should hide his emotional status. “Like every man in show business, they also advised me back then that it wasn’t recommended to expose my cards, because members of the

BUDVA

fairer sex compose the majority of the audience, and this could – supposedly – imperil my career. That didn’t sound either fair or smart to me, and I was right not to agree to that. I didn’t want to hide the fact that I’m happily married and I de- voted my rst album to Kristina.” His rst performance was at the“Our Joy”festival in his native Podgorica in 1986, where he was the only boy among almost thirty performing girls and secured sec- ond place. Although much has changed in Sergej’s life since those boyhood days, one thing that’s remained the same is his love for his hometown. The singer is proud of his Montenegrin origins and heads back to Montenegro whenever he can. “When I want to enjoy pristine nature, clean air and beautiful landscapes that are outstanding during summer and winter, I pack my bags and head to Žabljak. The Dur-

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i odmor u pravom smislu te reči. Malo je danas takvih me- sta na kojima mo- žeš da uživaš u ti- šini – konstatuje pevač. Poput mno- gih turista, ni on nije imun na le- potu Ade Bojane, čiju je uzbudljivu atmosferu zabele- žio u svojim spo-

ADA BOJANA

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tovima. S jedne strane, taj beskraj, tišina, vanvremenski šum talasa, vetar i pesak koji se meškolji među prstima kod čo- veka stvara osećaj kao da je otkrio raj na zemlji, a sa druge strane, adrenalin i uzbuđenje zaljubljenika u jedrenje i surfovanje... To je ta raznolikost i širina crnogorske obale, koju je možda najbo- lje opisao engleski pesnik Lord Bajron: „U trenutku postanka planete naj- lepše spajanje zemlje i mora dogodilo se na crnogorskoj obali.“

mitor massif is one of the most beautiful in Europe, and it awakens in man a re- spect for nature, whilst highlighting nature’s beauty and power. Also there is the unmissable Black Lake, which has a walkway that’s like a promenade during the summer months, packed with tourists, mostly foreigners,”reveals this singer, em- phasising the diculty of having to decide between all the sites of great beau- ty in Montenegro. And one is certainly the Budva Old Town, surrounded by fortied walls dating back to the 15 th century, with a prominent Citadel, a fortress that proudly watches over the Old Town – in summer the City Theatre is also a hub for artists from the region. “Whenever I have the opportunity, I also tour the medieval Kotor, the archaic Perast and the most beautiful decoration of this part of the Adriatic, Our Lady of the Rocks. I really love Boka [Bay of Kotor], because it’s there that I nd peace and rest in the true sense of those words. There are few such places where you can en- joy silence today,” notes this singer. Like many tourists, he is not immune to the beauty of Ada Bojana, having marked his music videos with its exciting atmosphere. On the one hand is the endlessness, tranquillity, timeless murmuring of breaking waves and wind, and the sand that squirms between a person’s toes to create a feeling like he’s discov- ered heaven on earth. On the other hand are the adrenaline and excitement felt by lovers of sailing and surng... That’s the diversity and breadth of the Montene- grin coast that was perhaps best described by English poet Lord Byron:“At the mo- ment of the creation of our planet, the most beautiful merging of land and sea oc- curred at the Montenegrin seaside”.

I really love Boka because it’s there that I nd peace and rest in the true sense of those words. There are few such places where you can enjoy silence today Boku izuzetno volim jer tamo pronalazim mir i odmor u pravom smislu te reči. Malo je danas takvih mesta na kojima možeš da uživaš u tišini

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