see you in their feeds. Show up for them. • Write your posts for your ideal follower. If you post for every- one, you post for no one. Speak to your audience directly. • Don’t include a call to action on every post, and remember that URLs don’t work in Instagram posts. • Try posting to Instagram Reels using trending sounds. An engaging hook will help your vid- eo catch on.
BUILDASOCIALMEDIA STRATEGYAROUND BEAUTIFUL IMAGES
Jenifer Calandra’s decade of marketing experience in a range of industries gives her a unique perspective on strategy. A professional writer by trade, Jenifer crafts the story of your brand to positively affect your website’s search engine optimization and authority with your target audience. Kansas City according to The Pitch , iFocus serves clients around the country, with extensive experience in property management and real estate marketing. • A digital marketing agency can guide you to an effective social media strategy that incorporates the Instagram-worthy photos you took of those beautifully staged homes. And bonus: these images will drive traffic to your real estate website, and ultimately to the hous- es you sell. Partner with an agency that pro- vides you with in-depth analytics that illustrate the return on your investment. iFocus Marketing helps clients achieve measurable busi- ness outcomes through meaningful marketing strategies and analysis. Voted Best Marketing Agency in
This picture is ideal for illustrating shooting in daylight and from eye level.
This picture illustrates using a neutral color palette and leaving the area rugs down to anchor the room.
26 | think realty magazine :: january – february 2022
Made with FlippingBook Online newsletter