SALES INCENTIVES
1. Fair, honest, flexibility (review every six months).
2. Drive behavior. Reward behavior that drives outcomes/impacts and not just activities.
3. Align to product/market/customer segmentation strategies.
4. Stretch but achievable SMART.
Distribution of Incentive
1. Audited financials.
2. On a consistent schedule. 30 days from the last day of the quarter.
How
3. Ethical, earned via disciplined sales process.
4. Realtime feedback loops and transparency.
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