LEVERAGE ACROSS CAMPAIGNS
Looking at your annual program for promotional merchandise can identify opportunities to use the same product across campaigns. Could your trade show giveaways also work for some social media campaign prizes? Could staff t-shirts be a good fit for your influencers? Look for products that can be used for different audiences, campaigns and time of ye ar to consolidate your spend and find savings. Ordering more quantities of fewer types of products will help stretch your budget.
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