Tour + Tasting
Fetch lime|LAger| 4.00% alc/vol
Brewed with 100% New Brunswick-grown hops and Ca - nadian pilsner malt. This one is filtered to achieve a bril - liantly clear beer. Smooth, and clean with subtle notes of honey, balanced by floral undertones and a soft bit - terness. The lime comes through, in both taste and aro- ma. This beer is good to drink by the pool on a really hot day, or to take on ice to the beach. It is also a beer we were happy to reach for in the Chilly Moose Cooler all summer. Trailway Brewing Company| Fredericton, NB, Canada
CRAFT READY-TO-DRINK CANNED COCKTAILS
Canned cocktails, once dismissed as a sub-par novelty, were introduced to the industry in 1993. Since then, Ready-to- Drink Craft Canned Cocktails have transformed the adult beverage industry, emphasizing craft distilling innovation as much as customer convenience. The global ready-to-drink cocktails market size was estimated at USD 853.2 million in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 14.0% from 2023 to 2030. Given that Ready-to-drink (RTD) canned cocktails have be- come one of the craft brewing and distilling industry’s big- gest industry success stories in recent years as mainstream industry players, craft brands, and even bartenders creat- ed premium RTD cocktails and put them in single-serve cans for the convenience of their customers. This growth also means that the quality of canned cocktails continual- ly improving and the best companies providing cocktails with fresher, 100% real ingredients, more premium tastes, and bar-quality measurements for the perfect canned cocktail, meticulously crafted, ready-made, and waiting in your refrigerator or our case, Chilly Moose Cooler. Of course, the journey of canned cocktails from fringe alternative to mainstream favorite isn’t accidental. It’s a fascinating story of evolution, driven by our contempo- rary need for portability and the persistent hunger for high-quality convenience. It’s a tale mirroring our own collective shift towards a lifestyle that insists on conve- nience without compromising on quality. Let’s embark on a journey that explores what RTDs were in our Ultimate Summer Craft Cooler.
ARE YOU A BEER ENTHUSIAST?
WE INVITE YOU TO EMBARK ON A CAPTIVATING TOUR OF THE HISTORIC PICAROONS ROUNDHOUSE. THIS ICONIC ESTABLISHMENT HAS STOOD PROUDLY SINCE 1874, SERVING AS A HOME FOR TRAINS, AUTOMOBILES, AND THE RENOWNED PICAROONS BREWING COMPANY. Join us for an exclusive tour of our state-of-the-art brewing and packaging facilities. Discover the craftsmanship behind our beers as we unveil the history behind it all. To top it off, savor a tasting experience featuring four carefully curated beers, each with its own unique story.
TOUR SCHEDULE: TUESDAY – SATURDAY 1 PM & 4 PM BOOK TODAY: BREWERYTOURS@PICAROONS.CA OR SCAN THE QR CODE ➼
picaroons.ca
@picaroonsbrewing
40 SPOTLIGHT MAGAZINE ON BUSINESS MAGAZINE • VOL 24 ISSUE 4
SPOTLIGHT MAGAZINE ON BUSINESS MAGAZINE • VOL 24 ISSUE 4 41
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