4 TIPS ON HOWTO NAME YOUR BUSINESS
NAMES MATTER
EASY TO REMEMBER You want this for all the right reasons, not the wrong ones. A company like Apple is easy to remember because it’s crisp and accessible. Naming your hardware company “Total Tool,” on the other hand, might not have people waiting in lines for your next product. DOMAIN NAME AVAILABILITY The internet is the new phone book and the first place many people go to look for business. This means you’ll want to scour domain hosts for your proposed business name and anything close to it. If you find your domain is already registered, don’t fret. You can still acquire it through its owner. If you have questions about your business, contact us. We help owners every day with naming, filing, and a multitude of services pertaining to business law. Let us help you clear the path for your business today.
Before you name your business “Schwing America” or “McJunkin,” you should consider some key factors. The right name can go a long way in not only developing a rapport and credibility, but also establishing your business in ways nothing else can. This can take time and a lot of brainstorming, but once you get it right, you’re set for life — that is, if it’s legal of course, which is where we come in. TRADEMARKS While “Skip Doody” may not be a big threat to the naming of your company, you should always check the potential for trademark infringement. Even if your internet search doesn’t turn up anyone with the same business name as you, it doesn’t mean you’re in the clear. There are multiple resources to comb through that require a lot of detailed searching. EXPLAINS COMPANY As silly as it may sound, you want your company name to identify what your company is about. How many times have you seen a commercial, and at the end, you have no idea what the company does? This is why it’s important to have a company name that details what your company provides.
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