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ON THE MOVE RAJ ARORA, PE, JOINS JENSEN HUGHES AS PRESIDENT, STRATEGY & BUSINESS DEVELOPMENT JENSEN HUGHES announced the addition of Raj Arora, PE, as the new president of strategy and business development in the Baltimore headquarters office. Arora has 17 years of experience in leadership roles that span all sides of the fire and security value chain. Prior to joining JENSEN HUGHES, Arora served as VP/GM with Tyco in Switzerland for their Fire Detection and Special Hazard product businesses that totaled $1 billion in revenue. He started his career with ADT Security Services and also served as an equity partner for 10 years at Arora Engineers, Inc., a family owned engineering consulting firm. During his tenure with Tyco, Arora received two prestigious CEO awards for teamwork and financial growth. He also received the Top 40 under 40 award by Consulting Specifying Engineer and the Young Engineer of the Year award by the Engineers Club of Philadelphia. Arora will play a vital role with developing JENSEN HUGHES’ strategic growth goals. Paul Orzeske, CEO, noted, “We are very excited to have Raj join our team as we continue to grow and expand our capabilities to support our existing clients and the increased demand for our services.” Arora has a B.S. in fire protection engineering from the University of Maryland and is a licensed fire protection engineer in several states throughout the U.S. JOSEPH CIZEK, PE NAMED TEAM LEADER AT ATWELL Consulting, engineering, and construction services firm Atwell, LLC announced Joseph

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Cizek, PE, has joined the firm as team leader, power and energy. Based in Denver, Colorado, his responsibilities include management of electrical design activities for renewable energy, pipeline and electrical transmission projects including site control, client relations, and oversight of project teams for the national firm. Cizek has extensive experience in power engineering, generation, transmission and distribution engineering, and construction support and inspection. He is a member of the IEEE, and is a registered PE in 10 states. He earned his master’s degree in electrical engineering from the University of Colorado, and is a veteran of the U.S. Army. Before joining Atwell, Cizek was a key leader for a global engineering firm, responsible for managing a multi-disciplined group of technical professionals. He has served as team leader and lead electrical discipline engineer on major power projects across the U.S. and internationally, including coal-fired plant design, combined cycle power plants, design of emission control systems installed on existing coal-fired plants and associated sorbent injection systems, and power plant expansion projects. “Cizek’s management skills and experience in power engineering, generation, transmission and distribution engineering, and his extensive experience on large power projects are a great addition to our team,” said Atwell Director, Power and Energy, Ryan Anderson. “He brings the industry knowledge, expertise, and responsiveness necessary to meet our clients’ needs and help expand our growing power and energy market.”

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1200 North College Ave. Fayetteville, AR 72703 Mark Zweig | Publisher mzweig@zweiggroup.com Richard Massey | Managing Editor rmassey@zweiggroup.com Christina Zweig | Contributing Editor christinaz@zweiggroup.com Sara Parkman | Editor and Designer sparkman@zweiggroup.com Liisa Andreassen | Correspondent landreassen@zweiggroup.com

MARK ZWEIG , from page 1

3)Getting your second-in-command in place is crucial! It will ensure continuity of the firm if something happens to you. It is also the only chance you have at personal libera- tion. And it cannot happen overnight. The person you select has to earn the respect of everyone else in your firm. If they can’t, they won’t ever be able to succeed you. 4)Everyone who works for you needs their second-in-command on board as well. Because if they don’t have them, you’re vulnerable. Someone could get sick or die or suddenly leave for a new opportunity. You cannot afford to be setback by a problem that you should have anticipated. That’s just stupid. 5)Marketing takes a continuous and increasing investment if you want your firm to grow. Show me a firm that isn’t growing over a couple-year period and I will show you one that hasn’t increased its marketing budget during that time frame. There is a direct link between what you spend and what comes out the other end. Not to say all market- ing expenditures are good. Some work and some don’t. That said, NOT spending more and expecting revenues to go up is unrealistic. 6)Get someone good answering your phones. This is no place for someone who sounds like they’ve had a lobotomy or cannot pronounce your company name or always gets phone numbers and names confused. You need someone intelligent and motivated on that front desk! So be equipped to pay better than starting wages for a McDonald’s worker if that’s what you want. Have a high standard for this crucial front door to your company! I could go on but I’m out of time. Have a wonderful week and make it happen! MARK ZWEIG is Zweig Group’s chairman and founder. Contact him at mzweig@zweiggroup.com.

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Email: info@zweiggroup.com Online: thezweigletter.com Twitter: twitter.com/zweigletter Facebook: facebook.com/thezweigletter Published continuously since 1992 by Zweig Group, Fayetteville, Arkansas, USA. ISSN 1068-1310. Issued weekly (48 issues/yr.). $475 for one-year subscription, $775 for two-year subscription. Article reprints: For high-quality reprints, including Eprints and NXTprints, please contact The YGS Group at 717-399- 1900, ext. 139, or email TheZweigLetter@ TheYGSGroup.com. © Copyright 2017, Zweig Group. All rights reserved.

THE ZWEIG LETTER April 3, 2017, ISSUE 1194

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