Ireland's Plumbing & Heating Magazine Issue 110 Nov-Dec

COMPANY NEWS

The leading team at Sonas Bathrooms, pictured L-R: James Quinn, Product Category Manager, Neringa Stasiunaite, Customer Experience Manager, Richard Sloan, MD Sonas Bathrooms, Derek Keeley, Sales Director, Louise Murphy, Head of Marketing, Gavin McGarry, Quality & Compliance Manager and Francisc Pentek, Product Category Manager.

LEADING IRISH BATHROOM SUPPLIER ANNOUNCES GROWTH INCLUDING FIVE ADDITIONS TO THE MANAGEMENT TEAM… Expansion at Sonas Bathrooms

I reland’s leading bathroom brand, Sonas have over 40 years’ experience in bringing everyday luxury to the island’s bathrooms. Following a successful management buyout last year, the senior leadership team has been strengthened and several new management roles created this year. Speaking about the expansion, CEO Richard Sloan said: “This is the start of an exciting chapter for the business, and I am delighted to welcome some impressive new talent to Sonas. With these new appointments, we have an excellent senior management team who, together with our wider team of 90 experts, will continue the evolution of the Sonas brand and business. This can only strengthen what we know is a top-rate customer experience.” Joining the senior management team are Derek Keeley, in the role of Sales Director, and Louise Murphy, newly appointed Head of Marketing. Derek brings a wealth of experience in managing highly successful sales teams with industry- leading companies such as Coca-Cola and Sysco Foods. Derek will lead the retail and commercial sales team on the island of Ireland. Louise’s extensive background extends to working with global automotive brands as well as running her own Marketing Consultancy business in recent years. Louise leads on brand strategy and is responsible for integrating all marketing

channels online and offline. Another newly created role of Customer Experience Manager has been filled by Neringa Stasiunaite. Vastly experienced in managerial and supervisory roles, Neringa will lead the newly formed Customer Experience Team and will have oversight of all the customer service touch points, including Retailer, Technical, and Showroom Support. The development of the Sonas brand

strategy ensuring the vitality of Sonas’ product offering and leading the way in terms of design, durability, and market positioning. Reflecting the high priority of delivering durable and high-quality products, Gavin McGarry has been promoted to Quality & Compliance Manager. He will be responsible for ensuring the high quality of Sonas’ product offering, overseeing rigorous testing procedures, and ensuring compliance with all industry and environmental standards. Sonas is available to buy through an extensive network of bathroom retailers, plumbers’ merchants, and builders’ providers across the country. Their team of experts designs and creates high-quality products with the perfect balance of style and performance. The Sonas brand offers an unrivalled range of bathroom products across all categories, at price points from entry-level to upper mid-market. The extensive range enables the company to compete for market share across three key channels: RMI (Refurbishment, Maintenance, and Improvement) Market, New House Building, and Commercial Building Projects.

has been driven by a product strategy to design and manufacture the Sonas range of bathroom products. There are three new appointments in the Product Development Department, including Francisc Pentek, and James Quinn as Product Category Managers, both with extensive experience in the bathroom industry. James and Francisc will work alongside Gerard Fahy, Commercial Director, who will drive the new product

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