Ireland's Plumbing & Heating Magazine Issue 110 Nov-Dec

BASSETTS DUNGANNON

THE REFURBISHED TRADE COUNTER IN DUNGANNON OFFERS ENHANCED CUSTOMER EXPERIENCE ALIGNED TO THE RETAILER’S RENOWNED QUALITY IN PLUMBING AND HEATING PRODUCTS… Bassetts trade counter gets revamp in County Tyrone

N orthern Ireland’s largest plumbing and heating merchant, Bassetts has just revamped one of its 16 branches across the country. The trade counter and bathroom showroom in Dungannon was opened in 2008 and has received some much-needed TLC to welcome customers. “This refurb is part of our ongoing branch investment program designed to deliver the best service for our colleagues and customers,” explained Managing Director Ciaran O’Reilly. “We wanted to provide an enhanced experience for our clients, and the new Dungannon premises reflect that.” New signage has been installed to the exterior to give the listed building a fresh

new look, and now visitors at Bassetts in Dungannon are welcomed with a modern, eye-catching trade counter. “The new arrangement of the trade counter provides a clear, intuitive path between the branch sales team and the bathroom showroom,” Ciaran commented. “So far, the feedback from our customers has been very positive.” QUALITY ACROSS NORTHERN IRELAND The branch in Dungannon employs seven people and is one of Bassetts 16 branches across Northern Ireland, including Bangor, Belfast, Clady, Coleraine, Downpatrick, Enniskillen, Lisburn, Greencastle, L’Derry, Newry, Portadown, and Omagh. The

showrooms feature the company’s growing range of bathroom and tile designs, alongside a broad range of plumbing and heating products, offering solutions from leading local and international manufacturers. Locally founded in 1978, the company, which is now part of the Wolseley Group, has strengthened its operations significantly almost tripling in size over the last 15 years. A strong focus on superior design, innovation, and cutting-edge technology, alongside its commitment to adapting to the ever-changing needs of customers, has been key to Bassetts’ achievements over the past 40 years.

“This refurb is part of our ongoing branch investment program designed to deliver the best service.”

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92 | PLUMBING & HEATING MAGAZINE

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