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O P I N I O N

Culture and climate They go hand in hand, and both need regular maintenance if they are to be positive. Take a look at your firm and make adjustments if necessary.

A company with a great culture can, and usually will, attract great talent. The culture of a company is typically their shared beliefs, identity, or common purpose. A company with a great culture celebrates achievements and embraces its collective history. A company lacking culture can be perceived as hollow and sterile. It’s a place where people come for the paycheck and nothing more.

Bill Murphey CONTINUING ED

what it stands for, but they feel no connection to the company? Those employees will put forth a great effort and produce great results, but at the end of the work day, they can’t leave the workplace fast enough. “A company with a great culture celebrates achievements and embraces its collective history. A company lacking culture can be perceived as hollow and sterile.”

A company with a great climate is similarly appealing, because it exudes a positive vibe. A climate is all about attitude, energy, and how a company “feels.” If the climate is good, people feel good. Conversely, employees in a company with a negative climate know something is happening, and they can sense that something is wrong. What if the climate is good, but the culture is poor? In other words, what if people enjoy their work environment and their coworkers, but they feel no connection to the company? Those employees will go out of their way to help their coworkers, but will do as little as necessary to grow the company.

Workplaces have long been the primary social

See BILL MURPHEY, page 4

Similarly, what if people love the company for

THE ZWEIG LETTER September 25, 2017, ISSUE 1217

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