RENT, SAVE, BUY
LONDON LIVING RENT SCHEME IN WEST LONDON HOTSPOT Affordable housing provider SO Resi (part of Metropolitan Thames Valley Housing) has ventured into the London Living Rent sector offering 57 one, two and three bedroom apartments in Acton. The scheme will be available through its new dedicated SO Flexi brand, which offers a host of affordable rental schemes and operates as an offshoot of SO Resi, MTVH’s existing shared ownership arm
EXPERT COMMENT
We have been met with incredible demand with previous affordable rent schemes, which reinforces that schemes like London Living Rent are not just a want for potential homeowners – but a need. Our SO Flexi brand offers solutions to the one major obstacle in the housing market of today, which is unattainable rent stopping people from saving for deposits. We will be working alongside our residents throughout their tenure to help them achieve homeownership at the end of the contract. Acton is also a hugely exciting location for London Living Rent and we will be working towards Ealing Council’s target to deliver 4,000 affordable homes over the next five years. Our scheme isn’t just here to meet targets, however, it is here to meet the genuine needs of Londoners and help as much as possible with the housing crisis in the capital. We launched our first SO Flexi site over the summer in Slough, that was inundated with demand, and we expect Acton to be much the same.”
Each apartment benefits from its own balcony or terrace, carefully designed interiors to maximise space and natural light, and integrated Zanussi appliances to kitchens. All homes also have access to covered secure cycle stores and key fobs for peace of mind. Acton offers a host of amenities appealing to a range of buyers from young professionals to families. From a plethora of cafes and restaurants for a rich social life, to local parks for a slower pace of life, Acton offers something for everyone. Perhaps the biggest benefit to Acton is the excellent transport links, offering a total of eight stations on underground and Overground lines and National Rail too. SO Flexi Acton is located between Acton Main Line station, on the Elizabeth Line with services to Zone One in under 20 minutes, Acton Central station on the Overground, and East Acton station on the Central Line. By road, the M4 is just under 10 minutes' drive with links further afield to Reading and Bristol.
All brand new apartments at SO Flexi Acton will be available through the London Living Rent scheme and for those who live or work in the London Borough of Ealing. The scheme offers rents at a discount of approximately one third of the local median household income on a three-year contract, with rents starting at £1,107 per month for a one bedroom apartment. Tenants will be encouraged to use the savings from the discounted rent to save up for a deposit, to purchase the property using shared ownership at the end of the rental term, with the view that all homes will be sold in 10 years. To qualify for SO Flexi Acton and London Living Rent, residents must either live or work in the London Borough of Ealing, have a current formal tenancy agreement, not own a home or be able to buy a home on the open market, and have a household income that is below £60,000. Located in the strategic and desirable location of Acton Park Conservation Area, the homes are surrounded by leafy streets, green open spaces and historic architecture.
Kevin Sims , Director of Sales & Marketing, SO Resi
To find out more, visit soflexi.co.uk or call 020 8607 0550
32 First Time Buyer June/July 2024
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