25th anniversary—WE Well-Being

What makes WE Well-being unique

We are focused on promotion and prevention Drawing on evidence-based mental health promotion and prevention strategies, WE will support the early development of positive mental well-being for individuals, families and communities through stigma- reduction and accessible and inclusive programs. Youth as agents of change Leveraging our youth-centric platform, WE will engage youth as change-makers and leaders to promote their own mental well-being knowledge, skills and competencies, and to support the well-being of their schools, families and communities.

Celebrating diversity and mental health equity WE will actively celebrate diversity and promote strategies that include a focus on specific/priority populations and mental health equity.

Translating knowledge into action WE will make mental well-being as understandable and actionable as physical well-being. Young people will be equipped with everyday tips and activities they can implement to practice positive well-being.

Scale and impact WE will harness the organization’s reach—5.3 million students, 18,000 schools, tens of thousands of engaged educators, technology platforms such as the WE Global Learning Center, celebrity ambassadors, WE Day arena events with 250,000 participants—to deliver the programs and resources for large-scale impact on mental well-being and the cultivation of positive human qualities.



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