MRF Stewardship Report Vol 4 - Fall 2020

Partnerships

EXPANDING INTERNATIONAL COALITIONS AND FORGING NEW PARTNERSHIPS TO BETTER REACH AND SERVE THE WORLDWIDE MELANOMA COMMUNITY.

Compiled and distributed COVID-19 and melanoma resources from 10 partner organizations

World Melanoma Awareness Campaign

NEUTROGENA AND CVS l Summer skin care give-back campaign in July 2020 DERMTECH l Weekly “Ask a Dermatologist” sessions broadcast live on the MRF Facebook page

ONCOSEC l Development of

l  Launched with a press release reaching a potential audience of 8.8 million l  Month-long social media campaign shared by partners across the world

co-branded clinical trials infographic

2020 Priorities

DEVILS BACKBONE l Official Beverage Partner of the MRF l Sponsored Sun Safety Facebook live presentation

l  Global web platform featuring international patient resources and links to member organizations l  Digital Assistants Project to improve guidance from Amazon Echo and similar devices when asked about melanoma- related topics l  Virtual Annual Meeting in conjunction with virtual SMR meeting in October 2020

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