Go Magazine | Issue 57

L I VE WEL L

Wisdom is in the eye At Go Vita, we aim to offer only the very best in wellness and clean beauty. At the forefront of premium cosmetics is the multi-award-winning brand - Eye of Horus Cosmetics.

What’s new

Athena was the ancient Greek goddess of wisdom, known for her calming presence and independence. This latest lippy, the Athena Blush Bio Lipstick, has a cool mauve-pink tone and a luscious, satiny texture that is inspired by this same sense of calm. Wear the goddess Athena’s colour on your lips, and you will embody her energy in your decisions, choices and words. On trend and of 98 per cent natural origin, 100 per cent vegan and cruelty-free, it comes in eco-friendly recyclable and biodegradable packaging. Containing marine dictyoperis oil, made from sea algae - giving you a plumping and restructuring effect; natural sunflower, castor and olive oils for a glossy finish, and nourishing candelilla and carnauba wax to nourish lips.

Born in Australia’s very own majestic Byron Bay, Eye of Horus has harnessed ancient beauty formulations tried, tested and loved by goddesses of the past. Since its launch in 2012, the brand has catapulted to cult stardom due to its iconic branding and high performance, long wearing and low sensitising essential formulas. The formulations are time tested, kind to our mother earth and high performing, becoming a go-to staple for modern goddesses worldwide. Ancient Egypt always held a fascination for the company co-founder, Holly Spierings. Her background - first working with an Australian organic skin care company and then studying naturopathy - further fuelled her interest in herbal lore and in the people who many believe to be the originators of beauty and masters of mystique - the ancient Egyptians. The iconic range takes its inspiration from

the Eye of Horus symbol, represented by the kohl-rimmed eyes of the ancient Egyptians, who wore eye makeup because they believed it offered magical powers and protection as well as being a statement of beauty. Modern style Eye of Horus cosmetics are based on formulas of the ancient Egyptians, with a contemporary focus on awakening the inner Goddess and being kind to the planet. They are infused with sacred waxes and oils, including organic moringa oil, also known as “the oil of the pharaohs” for its beautifying and regenerative powers. The official debut of Eye of Horus commenced in 2012, after selling out at local markets. Today, Eye of Horus has a cult following and a fan base of professional makeup artists, celebrities and beauty bloggers. To learn more, visit www.eyeofhoruscosmetics.com

B I O L I P S T I C K lush satin texture intense nourishment lip plumping marine botanicals A T H E N A B L U S H

Made with FlippingBook Learn more on our blog