COLOUR JOURNEYS (CONT) .
Red Many studies have focused on the influence of red. Studies suggest athletes performbetter wearing red clothes rather than blue, they are more competitive and even aggressive. This extends to the animal kingdomwhere some species of monkeys have red rumps to indicate enhanced testosterone levels. heat, anger, lust, love, blood
Bright vibrant reds such as X6184F and X6273S contain a lot of colourant, they are eye catching and energetic colours. Reds are often found in gyms and fast food establishments. They create a high impact and are often used as a feature rather than an overall decorative colour. In some instances reds used excessively can be overpowering.
Scarlet Ribbon ® W5083M
Brighter shades of red aremore contemporary than the darker counterparts and are well suited to grey shades acting as a backdrop colour. In large spaces red is combined with other colour popping shades tomake a statement and create a stimulating interior. Lighter versions of red can easily be classified as pinks and are seen to be completely separate colours, but there are also neutral hues that can fall within the red family such as X3630D Pocahontas , a lovely versatile colour that can be combined withmany other shades or used alone for understated simplicity.
Female waitresses receivemore tips wearing red clothes and women are viewed to bemore attractive wearing red lipstick than any other colour. Oxygenation of the blood shows skin to appear red when we are hot, angry or embarrassed. Red is therefore the colour of heat, lust, anger and blood. There have been various forms of red dye and pigments available through the ages; vermilion, red lead, carmine and red ochre. Red is the colour of celebrations, the infamous red carpet rolled out to pay homage to royalty and celebrities,
rich bed berries on a holly bush or a shining red valentines heart. All red colours add warmth into an interior and can helpmake a space feel warmer than it is. With subdued lighting reds can create an intimate and relaxing atmosphere. Dark reds are often found in historic collections: they are weighty strong colours. There are several dark reds that feature in the Crown Trade Historic collection, predominantly echoing the Regency 1800-1830, Gothic Revival 1830-40s and the Victorian Eclectic periods.
Rich dark reds symbolise tradition, celebrations and wealth. While there aremany colours dark reds work well with warmmushroom tones, whites, golds, navy or green based neutrals to create a harmonious scheme. Combining dark reds and bright whites should be approached with caution as sometimes the contrast can be jarring.
English Fire ® X7143W
X3630D Pocahontas
Y5430Z Powdered clay
X6273S Quick Kiss
X6184F
X7152K Regency 9
Y1123R
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