CATCHPHRASE! 6 THINGS CELEBRITIES TRIED TO
TRADEMARK — AND SOME WHO SUCCEEDED
The trademark was denied, and Jenner even ended up in a brief legal battle with singer Kylie Minogue.
Celebrities love to trademark all sorts of things for one simple reason: People associate certain words with the celebrity’s brand, and the celebrity wants to protect that. It makes sense from a business perspective, but sometimes, it can get a little silly. Read on to see what the U.S. Trademark and Patent Office gave its blessing to and which trademarks it outright refused to create. BLUE IVY CARTER Just days before their first daughter was born in 2012, Beyoncé and Jay-Z filed for a trademark on her name. The problem was that a wedding planning company called Blue Ivy was already using the name. Plus, Jay-Z mentioned to the media that their intention was to prevent others from using it. The trademark was denied. KYLIE This generic trademark was filed by Kylie Jenner (of the Kardashians and Jenners). Her intention was to use her trademarked name for marketing purposes.
‘LET’S GET READY TO RUMBLE! ’ One of the most well-known catchphrases of all time was successfully trademarked in 1992 by its creator, boxing announcer Michael Buffer. Even better, it’s made Buffer a very wealthy man. To date, he has made nearly $500 million dollars by licensing the trademark. ‘ROCK STAR FROM MARS’ Back in 2011, actor Charlie Sheen had a very public meltdown. During the episode, he rambled off countless phrases such as “Duh, winning,” “tiger blood,” and “rock star from Mars.” In the end, he tried to trademark a total of 22 phrases, but all were rejected by the U.S. Patent and Trademark Office. ‘YOU’RE FIRED!’ Donald Trump is known for many things, including emblazoning his name on everything he owns. Long before he was president and while host of “The Apprentice,” he filed a trademark on the show’s catchphrase. It was denied because it was too close to a preexisting (and trademarked) board game called You’re Hired.
‘BAM!’ TV chef Emeril Lagasse was a pioneer in the world of cooking shows. He popularized cooking on TV and captivated audiences by exclaiming one simple phrase every time he added an ingredient to whatever he was making: “BAM!” Naturally, he trademarked his signature phrase, but he doesn’t discourage people from using it as long as they keep it in the kitchen.
A s families and school districts attempt to navigate education during COVID-19, unique home situations become complicated this school year. “The emphasis on communication has never been more prevalent for divorced or blended families. While that may be easier said than done, it is vital,” says Denmon Pearlman’s Managing Divorce Attorney, Paul Knudsen. “The uneasy feelings that accompany a child growing up in a divorced family are only made worse when the parents are evident in their dislike of one another and are unable to communicate,” says Paul, who is also a child of divorce. “There are many courses and resources to help people learn to communicate better with exes. Parents should think about doing whatever they need to do to make sure their communication with their former spouse is effective.” As we enter into another month of virtual, part-time, or fully in-person schooling, Paul and his team have three tips to help you and your former spouse master co-parenting and school in 2020. MAKE DECISIONS TOGETHER: You may be divorced from your child’s other parent, but that does not make your opinion or theirs — unique situations aside, of course — more important over the other. Each parent should be on the school’s list of contacts for parent-teacher conferences, impromptu meetings, and email blasts. If a child is sick and must come home, both parents should be alerted.
LOOK FOR DIGITAL SOLUTIONS: Today’s divorced parents have many tools right in their phone’s app store. Family calendar apps, such as Cozi, can segment school events and meetings into easily digestible planners, while apps like WeParent can be the perfect main platform for all communication. By storing your conversations in this one spot and connecting your calendars, parents have a one- stop hub for details concerning their child’s education. MAKE A PLAN AND BE FLEXIBLE: Nothing is concrete this year, but you cannot expect your child to thrive without a plan. Sit down with your former spouse, your children, and possibly other parenting partners to develop a plan for the year. Decide on the main living situation, homework help, schedules, and possible tech tools the child may need. Check in regularly to ensure the plan works and consider including your child’s teacher in the plan. As this year changes, try to adapt swiftly as needed. If you need help mediating any co-parenting issues that come up as a result of this strange school year, contact our team today. We can provide resources or offer legal assistance when needed.
We can all have a successful school year if we work together.
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