April Edition 2021 | BEAUTY GLOBAL NETWORK

Share your journey, your skills, what you are good at, what you are learning but be yourself. What should be included? Content is an amalgamation of our life experiences turned into stories. Be observant of your actions, failures, success events, life lessons and convert them into content. We will never run out of content. How to be creative each time? All good things in this world takes time. At least two years. That is the reason a lot of people don’t create content – because it requires patience, and it requires thick skin to not think of what others might think! (Bonus point: They aren’t thinking of you anyway; they are thinking of what you are thinking of them!) Howmuch time it takes? Is it possible to get clients through creating content? If we create content not with the intent of getting clients rather than sharing all that we know, giving without any intention of receiving, inbound leads will eventually come. A giver, is always given.

Respect their time, respond to their DM’s, keep them engaged, talk about topics that they can connect to. Content creation is not a one-way street. If the audience loves it, they will give our feedback. If they don’t, we will still get to know. That helps us build upon it. Understand your audience People whose content aligns with your thought process, whose content we could add to our learning library, There is so much content out there, if we start making content on that, we would never run out of content. Whom should we follow? Today’s phones have great video quality, a great one for start. If not daily, consistently at the same time is important Language should be audience specific – India – Hinglish; outside India – English Enjoy the journey instead of waiting for the reward – It is during the “during”, that our entire life is lived! 1. 2. Tips for never giving up? Sooner than we know, content creation will be an industry bigger than even e-commerce. Be yourself – because everyone else is taken Some technicalities:

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