Atlanta Compressor March 2019


123 Merchants Park Drive Hoschton, GA 30548 (404) 551-5456

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Awesome Automation From Zapier


For us and many other business owners, it isn’t a lack of tech that is the problem, but rather a lack of connectivity between tech resources. We use apps from numerous companies that don’t share data with each other. Each app, as it were, functions as a silo of valuable information. To address this problem for tech savvy businesses, Zapier developers created an incredible tool that allows you to connect and automate workflows between disparate apps. It works like this: Let’s say, for example, that you use Facebook for marketing posts and Slack for internal office communication. With Zapier, you can create a Zap (their name for an automation) that will allow you to instantly send a Slack message when a Facebook post is published. That way, your team will be kept up-to-date on all of your latest marketing efforts.

The best part about Zapier is that it allows you to create detailed, multiplatform automations without needing to know code. It functions on simple if-then statements that anyone can implement. Zapier offers a free tier that allows you to run five Zaps concurrently and perform 100 actions per month. At the very least, we recommend trying it out and seeing how it works for you. If you use a variety of tech platforms, Zapier is the tool that will bring them all under one automated roof.

As you can probably tell from our recurring “App of the Month” feature in this newsletter, we believe that modern technology significantly improves our overall efficiency and customer service. All you have to do is look at the fervor surrounding Slack’s potential IPO to know the trend of using business and productivity apps is a widespread phenomenon. If your business isn’t already using them, it’s time to start.

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